A new generation of gaming is upon us. Today, Activision Publishing,
Inc., a wholly owned subsidiary of Activision Blizzard, Inc. (Nasdaq: ATVI),
together with critically-acclaimed developer Bungie, revealed the first
sneak peak of their partnership. The game, called Destiny, is an
ambitious evolution of the first-person action genre that brings gamers
together in a shared, persistent world. The result of a large-scale
collaboration between Activision, the publisher of such mega franchises
as Call of Duty, Skylanders Spyro's AdventureTM
and Skylanders GiantsTM, and Bungie, the
creators of Halo®, Destiny is poised to become the
next advancement in interactive entertainment by melding first-person
action gaming with a persistent, dynamic online world.
Destiny combines Bungie's trademark grand scope, sci-fi
storytelling and adventures with visceral first-person action gaming
that takes place in an unfolding, cinematic universe. Additionally, Destiny
delivers a unique social gaming experience to consoles by offering
players a connected, living world that they can explore, combined with
vibrant social spaces where they can congregate and celebrate
achievements, and share remarkable adventures grouped with friends or
"Bungie defined first-person action games over a decade ago with Halo,
and with Destiny they will evolve the genre once again,"
said Eric Hirshberg, CEO of Activision Publishing. "Destiny is
a world that evolves. It is a world with wide boundaries that allows you
to roam and explore. It is a world where, even in story mode, you could
encounter other players on their own adventures. And of course, it is a
world that brings all of this together with the visceral, heart pounding
immediacy of an expertly crafted first-person action title. We are very
excited to bring this ambitious, innovative and creative game to players
around the world."
"Activision focuses on doing a few things, exceptionally well. And
Bungie has had the same ethos," Hirshberg continued. "Together we are
focusing the considerable resources, creativity and energy of both
organizations to do something new, something ambitious, but most
importantly, something fun."
Set in the distant future, Destiny casts players as
Guardians of the last city on Earth, who will traverse the ancient ruins
of our solar system from the red dunes of Mars to the lush jungles of
Venus. Able to wield incredible power, players must battle humanity's
enemies and reclaim all that was lost during the collapse of mankind's
Golden Age. In a story-driven universe, Destiny's saga
unfolds through grand tales and sweeping adventures by
immersing gamers in a bold new world filled with cooperative,
competitive, public, and social activities, all seamlessly connected.
Bungie's new next-generation game engine will allow Destiny
to come to life on both the Xbox 360® video game and entertainment
system from Microsoft and the PlayStation®3 computer entertainment
system, as well as other future console platforms.
"Destiny is the game that we've been dreaming of building for years. We
couldn't be more pleased about our extraordinary collaboration with
Activision. We finally have the right partner, team and technology to
bring the experience to millions of players worldwide," said Harold
Ryan, Bungie president. "Destiny will draw players into a
world filled with mystery, action, and adventure, but most importantly, Destiny
is more than a disc in a drive, it is a living social universe filled
with other players."
"Not only does Destiny look amazing, but its new living
world will change the way players think of co-operative online gaming,"
said global retailer GameStop president Tony Bartel. "This is just the
type of innovation the game industry has been waiting for and I'm
anxious for players to experience the vast universe of Destiny."
For more information, visit www.DestinyTheGame.com.
For exclusive updates, follow the official Destiny social
channels at www.facebook.com/DestinyTheGame
and @DestinyTheGame on Twitter, and interact directly with the
developers at www.Bungie.net.
Pre-order the game now at select retailers around the world. Activision
reiterated that although Bungie's amazing new world was revealed today,
Activision has not included the launch in its 2013 outlook and there
should be no speculation or expectation of a different result.
Bungie was founded in 1991 with the goals of developing games that
combine brilliant technology, beautiful art, intelligent stories and
deep gameplay, and then selling enough of those games to achieve its
real goal of total world domination. Bungie has spent the last decade
forging the Halo series into an award-winning global
entertainment phenomenon, but their pedigree goes back twenty-two years
with such acclaimed titles as the Marathon Trilogy and the
original two Myth games.
Armed with the best talent, state-of-the-art technology, and the finest
community on the planet, Bungie is preparing to unleash their newest
creation upon the world, Destiny. More information about
Bungie can be found at www.bungie.net.
About Activision Publishing, Inc.
Headquartered in Santa Monica, California, Activision Publishing, Inc.
is a leading worldwide developer, publisher and distributor of
interactive entertainment and leisure products.
Activision maintains operations in the U.S., Canada, Brazil, Mexico, the
United Kingdom, France, Germany, Ireland, Italy, Sweden, Spain, Norway,
Denmark, the Netherlands, Australia, mainland China and the region of
Taiwan. More information about Activision and its products can be found
on the company's website, www.activision.com.
Cautionary Note Regarding Forward-looking
Statements: Information in this press release that involves
Activision Publishing's and Bungie's expectations, plans, intentions or
strategies regarding the future are forward-looking statements that are
not facts and involve a number of risks and uncertainties. Factors that
could cause Activision Publishing's actual future results to differ
materially from those expressed in the forward-looking statements set
forth in this release include unanticipated product delays and other
factors identified in the risk factors sections of Activision Blizzard's
most recent annual report on Form 10-K and any subsequent quarterly
reports on Form 10-Q. The forward-looking statements in this release are
based upon information available to Activision Publishing and Activision
Blizzard as of the date of this release, and neither Activision
Publishing nor Activision Blizzard assumes any obligation to update any
such forward-looking statements. Forward-looking statements believed to
be true when made may ultimately prove to be incorrect. These statements
are not guarantees of the future performance of Activision Publishing or
Activision Blizzard and are subject to risks, uncertainties and other
factors, some of which are beyond its control and may cause actual
results to differ materially from current expectations.
Halo is a registered trademark of Microsoft Corporation in the United
States and/or other countries. Microsoft is not the publisher of
Destiny. Activision has no affiliation with Halo.
Microsoft, Xbox, Xbox 360 and Xbox LIVE are either registered trademarks
or trademarks of the Microsoft group of companies. "PlayStation" is a
registered trademark of Sony Computer Entertainment Inc. © 2013 Bungie,
Inc. All rights reserved. Destiny, the Destiny Logo, Bungie and the
Bungie Logo are among the trademarks of Bungie, Inc. Published and
distributed by Activision. Skylanders Spyro's Adventure and Skylanders
Giants are trademarks, and Call of Duty and Activision are registered
trademarks of Activision Publishing, Inc.
All other trademarks and trade names are the properties of their
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Genevieve Waldman, 310-255-2535