Adobe (Nasdaq:ADBE) today announced the introduction of Adobe Captivate Prime, a new self-service Learning Management System (LMS) that enables learning professionals to easily and efficiently setup, deliver and track any form of learning. This new cloud-based offering – which complements Adobe’s range of eLearning tools, including Adobe Captivate 9 (also launched today) – enables specialists in learning and development, training and corporate human resources departments to take charge of the learning environments they manage and boost impact by developing skill-based learning programs.

According to Frost & Sullivan customer surveys, over half of organizations that have already deployed LMS solutions intend to replace their existing systems, as technology and business needs evolve. Additionally, unsatisfied customers are looking to switch vendors rather than upgrade their existing solution.

“We are aware of the challenges that organizations face today in rolling out learning programs and keeping employees engaged,” said Matt Thompson, executive vice president, Worldwide Field Operations at Adobe. “Captivate Prime is designed to make the learning management process intuitive, quick and easy to roll out, so users no longer feel IT dependent. The learner-first approach helps build a culture where employees don’t dodge learning, but embrace it.”

“Technology, data and automation have completely changed the way companies go to market. This rapid pace of change has created an urgent need for new training and education to give our marketing staff command of the latest tools and technology,” said Stephan Beringer, CEO of VivaKi (VOS). “VivaKi is uniquely placed to deliver learning platforms to Publicis Groupe, and we partnered with the Adobe Captivate Prime team to build a truly dynamic and bespoke learning experience that can be easily scaled around the world. The Adobe collaboration has resulted in what we believe to be the first, most interactive and intuitive programmatic certification process available.”

In addition to providing ease-of-use and end-to-end learning management, Captivate Prime helps organizations:

  • Offer a stimulating learner experience: The new Fluidic Player provides learners with a unified playback experience for virtually any kind of content, so they can seamlessly play videos and access PDFs, PPTs, DOCX, SCORM and AICC-compliant packages, all without having to download plugins – minimizing latency. Fluidic Player also allows learners to bookmark or add explanatory notes at any point in their content, which they can quickly reference later.
  • Establish a learning culture and deliver impact with gamification: Enable learners to view their progress within a personal dashboard that indicates courses completed or pending, recommended courses, skills attained, badges received and information on activities that can earn them more badges and points. The dashboard also launches a leaderboard where learners can compare their performance against peers. Additionally, the dashboard recognizes and rewards learners when they exhibit qualities such as initiative and involvement, or when they achieve specific learning milestones.
  • Deliver mobile learning even when offline: Now learners can resume learning even when they are offline. The Adobe Captivate Prime app downloads learning content onto a tablet, makes it available for offline access and auto syncs when the learner is back online.
  • Maximize learning impact: Achieve business goals faster by developing new skills and closing skill gaps. Organizations can now get actionable insights by tracking all online, offline and certification training taught to their employees or external partners.

Introducing Adobe Captivate 9

Adobe Captivate 9 drives responsive eLearning forward by empowering trainers, educators and instructional designers to rapidly create virtually any kind of eLearning content for both desktops and mobile devices.

Captivate 9 now extends authoring capabilities to mobile devices through the all-new storyboarding app Adobe Captivate Draft*. When used in tandem with Captivate 9, Captivate Draft automates the process of converting ideas into storyboards complete with more complex eLearning elements, such as content and question slides and branching logic. Once done, simply import the storyboard from the app into Captivate 9 and continue building your eLearning course.

Courses created in Captivate 9 can be enhanced using SVG graphics or by selecting content from a new library of more than 25,000 exclusive eLearning assets, such as games, interactions, scenarios, characters and more. To achieve complex outcomes, course designers can incorporate multi-state objects and responsive motion effects, without any programming. Once a course is ready for distribution, users can take advantage of single-click publishing to Captivate Prime, delivering a superior learning experience for learners while maintaining control of the learning environment.

Pricing and Availability

Adobe Captivate Prime is priced at US$48 per year per registered user and is exclusively available in the English language.

Adobe Captivate 9 is now available worldwide. Updates from Captivate 8 and Captivate 7 (and earlier) are US$499 and US$1099, respectively. Captivate 9 is also available for US$29.99 per month as an annual subscription.

About Adobe Systems Incorporated

Adobe is changing the world through digital experiences. For more information, visit www.adobe.com.

*Exclusively available for the iPad in the Apple iOS App Store

© 2015 Adobe Systems Incorporated. All rights reserved. Adobe and the Adobe logo are either registered trademarks or trademarks of Adobe Systems Incorporated in the United States and/or other countries. All other trademarks are the property of their respective owners.