Aegis Media Iberia strengthening its full service offering in Spain through the integration of Ymedia 19 Sep 2013

Aegis Media, the leading global media and digital communications group today announces the integration of Spain's full-service communications agency, Ymedia, and its minority holding in digital independent agency Wink TTD.

Ymedia provides research, strategy, planning & buying offline and online, brand content creation, direct response and modeling services. Ymedia will continue to operate independently and will maintain its management team, identity, and business philosophy, all of which have led to this agency's notable success story in the Spanish advertising industry. Jaime López-Francos continues as CEO, supported by Sergio Martínez as CFO. José María Casero continues to act as Non-Executive Chairman of Ymedia.

Founded in 2006, Ymedia is highly respected for its business ingenuity and strategic plans and has been awarded both nationally and internationally in recent years for its client services. As part of the agreement, Vizeum in Spain, one of Aegis Media's network brands, will be integrated into the Ymedia operation including all its clients' media investments.

José María Casero, founder and Non-Executive Chairman of Ymedia said "The deal with Aegis Media enables Ymedia to maintain its innovative spirit and strong client service culture whilst benefitting from the international support provided by Aegis."

Jaime López-Francos, Ymedia's CEO explains "We are thrilled with the new professional challenges ahead. Ymedia was looking for a strategic partner with which to continue growing, one who would permit us to continue developing our vision and management style.  Our success is based on the result of our unique way of working and through the deal with Aegis, we can maintain our culture."

André Andrade, CEO Aegis Media Iberia & SSA África added "Ymedia is an innovative agency with a strong entrepreneurial spirit and a business culture similar to the values of Aegis Media.  Ymedia joining Aegis represents a new positive and exciting project for us all.

Ymedia is a 100% independent Spanish agency, with a long history of success and, without a shadow of a doubt, will continue to develop their huge potential with the backing and support of a network like Aegis Media."

ENDS

For further information please contact:

Aegis Media
Louise Evans +44 (0) 20 7550 3469 (media)
Rob Gurner +44 (0) 20 7070 7708 (investors / analysts)

Notes to Editors

About Aegis Media

Aegis Media is a leading, global media and digital communications specialist whose vision is to Reinvent the Way Brands are Built. Through its five global network brands of Carat, Vizeum,Isobar, iProspect,Posterscope, Aegis Media helps clients reach their consumers and achieve their goals through communications services that include digital creative execution, media planning and buying, brand tracking, social media activation and marketing analytics. Aegis Media's operations worldwide are overseen by Dentsu Aegis Network Ltd., a governance body headquartered in London. This governance body also oversees the operations of Dentsu Network, which manages all of Dentsu's other global business operations outside of Japan. www.aemedia.com

About Ymedia

Ymedia is a leading full-service communications agency in Spain. It was founded in December 2006 by José María Casero,  Jaime López-Francos, Sergio Martinez, Miguel Angel Nieto (former Managers at Publicis Group Media) and Juan Casero, who came from Heineken. Ymedia is a full-service media agency offering research, strategy, planning & buying offline and online, brand content creation, and direct response modelling. www.ymedia.es

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