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TO: Analyst and Investors

ALSEA S.A.B. DE C.V. FIRST QUARTER 2015 EARNINGS RELEASE AND CONFERENCE CALL

DATE: April 1, 2015

PRESS RELEASE

On Wednesday April 29, 2015, after the close of the Mexican Market ALSEA, S.A.B. de C.V. will issue a press release announcing its first quarter 2015 results.

CONFERENCE CALL

To give you an opportunity to discuss the Company's results with the management, there will be a conference call on Thursday April 30, 2015, at 12:00pm (CDT), the call will be held in English with time for Q&A.

To participate live*, the dial-in information is:

México: (55) 4123.2120

USA: 800 981.3960

Europe: (44) 20.3514.2364

Passcode: 77514#

*Please call 5 minutes before the time of the Conference.

The conference call replay will be available from April 30th to May 7th 2015, the dial-in information is: (55) 4123.2122 Passcode: 4680#

After the replay period, the conference call file will be uploaded in our website www.alsea.com.mxin the

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About Alsea

Alsea is the largest restaurant operator in Latin America of global leading brands in the quick service, coffee shop and casu al dining segments. It has a diversified portfolio, with brands such as Domino's Pizza, Starbucks, Burger King, Chili's Grill & Bar, California Pizza Kitchen, P.F. Chang's, Pei-W ei, Italianni's, The Cheesecake Factory, Vips, El Portón, Foster's Hollywood, La Vaca Argentina, Cañas y Tapas e Il Tempietto. The company operates more than 2,700 units and has more than 60,000 employees in Mexico, Argentina, Chile, Colombia, Brazil and Spain. Alsea's business model includes support for its brands through a Shared Services Center that provides all of the Administrative and Development Processes, as well as the Supply Chain. Alsea has the distinctive as a "Socially Responsible Company" and is one of the top 20 "Best Places to W ork" in Mexico.
For more information visit: www.alsea.com.mx

Its shares are traded on the Mexican Stock Exchange under the ticker symbol ALSEA* Diego Gaxiola Cuevas Chief Financial Officer Telephone: (5255) 5241-7151 ri@alsea.com.mx
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