AOL, Inc. : AOL Partners with T-Mobile® on Original Music Video Series: Signature Sounds
06/01/2012| 04:45pm US/Eastern

Recommend:
Series Available on AOL Music and the AOL On Video Hub
Culminates in Los Angeles with Free Concert Featuring fun.
AOL today announced T-Mobile USA, Inc. as the exclusive sponsor of Signature
Sounds, an original video series and traveling music program hosted
on AOL Music and AOL On. The Web series highlights the unique culture of
great American music destinations and features 12 original video
episodes that take users on a tour through legendary music capitols,
including Seattle, Atlanta, Nashville, Chicago, New York City and Los
Angeles. The series culminates in a free concert featuring American
indie pop band fun. on June 4th in Los Angeles at The House
of Blues Sunset.
"We are thrilled to partner with T-Mobile on this original music series
that brings music lovers around the country access to our best-in-class
video footage," said Karen Cahn, General Manager and Vice President,
Branded Experiences, AOL. "This partnership allows us to continue
delivering premium content on a massive scale to consumers, while
executing across all fronts with seamless brand integrations for our
advertising partner."
Signature Sounds with Allison Hagendorf Presented by T-Mobile is
hosted by music media personality and host of Fuse Top 20 Countdown
Allison Hagendorf. Each video provides an inside look at the music
culture -- past and present -- and features interviews with diverse
premiere musicians and figures tied to each city. As part of their
sponsorship, T-Mobile's HTC One™ S smartphone and Beats by Dr. Dre
earphones are organically featured throughout the video series.
The Signature Sounds tour culminates in Los Angeles with a
closing concert event planned for June 4th at The House of Blues Sunset
featuring a live performance by indie pop band fun., whose song "We Are
Young (Feat. Janelle Monáe)" from their album Some Nights is the
highest-selling song of 2012 thus far. Entertainment Weekly recently
named the band one of their "30 Greatest Artists of Right Now." Tickets
to the concert will be through an exclusive online RSVP page at http://music.aol.com/signature-sounds/free-fun-concert/.
The AOL On Network, a platform of AOL's complete video offerings and a
curated video hub for consumers that offers premium video across 14
content channels, launched at AOL's 2012 Digital Content NewFront. The
network brings AOL's entire video offering under one umbrella that
delivers premium content at significant scale within desired audience
segments.
About AOL:
AOL Inc. (NYSE: AOL) is a brand company, committed to continuously
innovating, growing, and investing in brands and experiences that
inform, entertain, and connect the world. The home of a world-class
collection of premium brands, AOL creates original content that engages
audiences on a local and global scale. We help marketers connect with
these audiences through effective and engaging digital advertising
solutions.

Media:
AOL Corporate Communications
Emily Hom,
347-379-0342
Emily.Hom@teamaol.com
or
AOL
Corporate Communications
LaToya Drake, 917-606-4931
LaToya.Drake@teamaol.com
© Business Wire 2012
Recommend :