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Aristocrat Group Corp : ASCC: RWB Expands Marketing Program

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10/29/2013 | 12:22pm CET

As sales of distilled spirits in the United States continue to rise, the Aristocrat Group Corp. (OTCBB: ASCC) is taking the next step in its strategic marketing initiative by seeking a fresh face to support Luxuria Brands and cross promote its premiere distilled spirit, RWB Ultra-Premium Handcrafted Vodka.

RWB Vodka is looking for homegrown talent to assist in promoting its award-winning, gluten-free distilled spirit that appeals to a wide variety of audiences along the lines of celebrity vodka endorsers Sean "Diddy" Combs (Ciroc), Jay-Z (Armadale) and Pitbull (Voli).

According to a recent report by Shanken News Daily, distilled spirits sales rose 2 percent by volume to almost 72 million cases in the 52-week period ending September 14, with vodka assuming the lead position. Entering 2013, the U.S. vodka market reached $5.5 billion in revenues.

"We are looking for a charismatic ambassador to represent RWB Vodka," ASCC CEO Robert Federowicz said. "We want to find the right person to help take our brand to the next level."

RWB Ultra-Premium Handcrafted Vodka, a gluten-free spirit, had its initial launch at Spec's, the largest alcoholic beverage retailer in North America with 171 stores, and online at www.specsonline.com. In addition to being in multiple Spec's locations in Houston and the company's largest store in Dallas, RWB is now available at numerous bars, restaurants and clubs in the Houston area.

Led by the award-winning RWB Ultra-Premium Handcrafted Vodka, ASCC is working to build a portfolio of successful brands to compete in a highly profitable sector alongside LVMH Moet Hennessy Louis Vuitton (OTCBB: LVMUY), Diageo PLC (NYSE: DEO), BEAM, Inc. (NYSE: BEAM) and Brown-Forman Corp. (NYSE: BF-B). By handling its own distribution business, ASCC hopes to capitalize on unprecedented new brand building opportunities through Luxuria Brands, its brand management division.

About the Aristocrat Group Corp.

Through its brand management division, Luxuria Brands, the Aristocrat Group Corp. is on the path to becoming a provider of premium luxury goods, including top-shelf distilled spirits. The Company targeted the growing market for quality domestic liquor in order to deliver maximum returns to our shareholders.

For more information about the Aristocrat Group Corp., please visit www.aristocratgroupcorp.com.

Notice Regarding Forward-Looking Statements

Safe Harbor Statement under the Private Securities Litigation Reform Act of 1995: This news release contains forward-looking information within the meaning of Section 27A of the Securities Act of 1933, as amended, and Section 21E of the Securities Exchange Act of 1934, as amended, including statements that include the words "believes," "expects," "anticipate" or similar expressions. Such forward-looking statements involve known and unknown risks, uncertainties and other factors that may cause the actual results, performance or achievements of the Company to differ materially from those expressed or implied by such forward-looking statements. In addition, description of anyone's past success, either financial or strategic, is no guarantee of success. This news release speaks as of the date first set forth above and the Company assumes no responsibility to update the information included herein for events occurring after the date hereof.

Aristocrat Group Corp.
Robert Federowicz, 850-269-6801
President and CEO
[email protected]

© Business Wire 2013
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