Asahi Glass : AGC Asahi Glass Holding “FEEL! GLASS” Exhibition to Celebrate its 110th Anniversary

Ever since its foundation in 1907, AGC has provided cutting-edge products in response to the needs of the times for the building, automotive, display and other industries, and it is continuing to look for new areas of potential for glass and developing products for these new areas. In 2015, AGC participated in Milan Design Week, a global design festival, for the first time because it recognizes that the design perspective resulting from the inspiration of architects and designers is important to further expand the potential of glass, in addition to ideas to date that have been based on a technical perspective. Since then, AGC has participated in this global event for three consecutive years, unveiling various works created in collaboration with designers. Over 100 thousand visitors have seen these works which drastically change the image of glass that people have had to date, and these exhibits have been covered extensively by media in Japan and abroad.

This exhibition shows the various cutting-edge technologies unveiled in Milan, including glass on which images can be projected, glass that is thin and light but strong, and glass with a diverse range of textures. It is a special space where people can experience the future of glass that was created in collaboration with the ideas of leading designers from Japan and abroad.
Please come and see the evolution of glass and experience its new potential presented by AGC, a world leader in glass for architecture, automobiles and displays.

Venue Setup

1. 110th Anniversary Area

This area introduces AGC's history of contributing to industry and society over that past 110 years and its latest technology, which provides a glimpse into the future of glass.

2. Milano Design Week Area

Here, exhibits unveiled at Milano Design Week over the past 3 years are on display. They provide inspiration for the future of glass.

Reference Information

AGC Group

AGC Asahi Glass (or also called AGC, Registered Company name: Asahi Glass Co., Ltd., Headquarters: Tokyo, President & CEO: Takuya Shimamura) is the parent company of the AGC Group, a world-leading glass solution provider and supplier of flat, automotive and display glass, chemicals, ceramics and other high-tech materials and components. Based on more than a century of technical innovation, the AGC Group has developed a wide range of cutting-edge products. The Group employs some 50,000 people worldwide and generates annual sales of approximately 1.3 trillion Japanese yen through business in about 30 countries.

Milan Design Week

The 'Milan Design Week', one of the largest design festivals in the world, has been held every April in Milan, Italy since 1961. Approximately 1,000 events (Fuori Salone) in which designers and other creative people compete with unique designs are held simultaneously during the festival at various locations in Milan, and all of these events are now collectively called 'Milan Design Week.'

Overview