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Generali supports the UN "Millennium
Development Goals" program for development of
the emerging countries' populations
Milan - Generali has presented the "Generali
Millennium" project for the development of
microinsurance activities in India, where the Group
operates through Future Generali. The project has
been created to support the UN "Millennium
Development Goals" program to encourage growth
and improve social and economic conditions in the
emerging countries.
Promoted by the Generali Group and the ALTIS -
Postgraduate School Business & Society of the
Milan's Catholic University - "Generali
Millennium" enhances technical and product
competences to make a meaningful contribution to
the quality of life of thousands of poor families
in India.
THREE MICROINSURANCE PROJECTS TO OFFER
ACCIDENT AND HEALTH POLICIES: TARGET OF 2 MILLION
SUBSCRIBERS OVER THE NEXT 5 YEARS.
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The first project, completed in August 2011, is
intended mainly for women working in
agriculture or small commercial and artisan
activities, with an average annual household
income of around 20,000 rupees (300 euro). The
Future Generali microinsurance plan provides
accident cover, including hospitalisation
expenses. The plan was developed through a
convention with BWDA_Finance Limited, one of
the country's top 20 Microfinance
Institutions (MFIs) with 300,000 members,
operating in Tamil Nadu.
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The second project is an agreement with
Swabhimaan, a social business based in New
Delhi which provides products, services and
subsidies for people in the country's
poorest population groups through an
association network. Insurance products are
distributed through simplified procedures
involving online purchase of a services
charter. The agreement will enable employers to
provide their workers with accident insurance
and cover of related health expenses.
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The third project is an innovative insurance
plan to cover health expenses for out-patient
treatment and short- or long-term
hospitalisation, by providing extensive covers
and simplified claims management for Swasth
India members in the three healthcare centres
set up in Mumbai. Swasth India is a social
business for improved health conditions for
low-income groups in urban areas.
In support of micro-enterprises, in 2011 Generali
set up two initiatives in Tamil Nadu, intended
primarily for women from the poorest segment of the
population. The first initiative is a 120-seat
canteen at the Loyola College in Vettavalam, to
feed hundreds of people. The second project enabled
a brick factory to be built in the village of
Kuppayanallur.
Confirming the importance of sustainability as a
key commitment for Generali, the company recently
formed a special committee within the Board of
Directors.
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