Technological advances have revolutionized life at home. With the arrival of new devices, digital habits have changed and users have adapted to the new products on the market. This transformation is evident in the data, which shows that the number of Spanish households that have a television (84.3%) was surpassed by those that have a laptop (84.9%) for the first time, according to the observatory ONTSI, published in La Vanguardia.

The rise of on-demand video platforms is partly responsible for this change. The number of subscribers continues to grow. The main companies in this sector are HBO and Netflix, which recently reached 100 million users. The flexibility of watching the content versus the rigidity of television programming is one of the biggest advantages of this service.

Tablets are also present in more than half of Spanish households (52.8%). However, it's smartphones that top the ranking with 94.7% of families included in the study owning these devices. Spanish households also tend to spend more on smartphones (47.1%) compared to 21.2% for a landline, 20.1% for Internet and 11.6% for paid television.

BBVA - Banco Bilbao Vizcaya Argentaria SA published this content on 19 October 2017 and is solely responsible for the information contained herein.
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