Kortrijk, Belgium, 12 October 2017 - As part of the strategic initiative to improve both operational excellence and its focus on emerging regions, Barco managed to speed up the Chinese certification process for its products through authorized in-house testing, and as a result, improve its time to market in China.

  • Barco enhances gateway to China
  • First CQC authorized European company to achieve Chinese witnessed Manufacturer's Testing (WMT) recognition
  • Accelerating time-to-market with faster CCC certification for Barco products

The Chinese market is an emerging market that opens up opportunities and new revenue streams for companies worldwide. To ensure worry-free import of products into this market, compliance with the China Compulsory Certificate (CCC) is required.

The process for achieving the CCC mark is complex and strictly regulated. Thanks to the Chinese Witnessed Manufacturer's Testing program, Barco has accomplished to install a fast track procedure for its future certification of new products. It means Barco's testing laboratory is now recognized as an authorized facility that meets the Chinese requirements for CCC certification.

First European witness lab

It is exceptional for non-Chinese companies to achieve the WMT recognition. 'We are the first CQC authorized European company and the second company outside China that received access to the WMT program for our Belgian Product Validation Lab. We are now able to receive CCC certificates within 4 weeks after obtaining the international product safety test report and EMC test report,' says Tom Claeys, Barco's Certification Engineer.

Faster time-to-Chinese market

Before, the certification process could easily take up to four months, as products had to be shipped to China for testing, causing delays in time to market. Now, testing in Barco's in-house Product Validation Test Lab - located in its headquarters in Belgium - is witnessed and audited by the China Quality Certification Center (CQC), one of the most important certification bodies in China, and the China Certification Group (CCG/CHEARI), a European agent specialized in supporting European companies to achieve quick Chinese certification for their products.

Strategic focus

Based on multiple successful audits by CQC and CCG/CHEARI, Barco received the WMT recognition. 'Thanks to the flexibility of the Chinese government, the commitment of the Chinese Quality certification center, and our European agent as well as the great support from the Beijing offices, we achieved major efficiency gains in the certification process. For example, the cost of witnessed testing is much lower than sending products to Chinese laboratories for testing,' adds Dora Deboeure, Barco's Product Validation Expert.

'Thanks to this strategic effort, Barco has been able to streamline its international market access process and will be able to serve its Chinese customers with a faster time-to-market while guaranteeing product quality and safety. This fits in Barco's overall strategic goal to improve operational excellence and increase its focus on the emerging markets,' concludes Jimmy Dirickx, Barco's NPI Services Manager.

About Barco
Barco designs technology to enable bright outcomes around the world. Seeing beyond the image, we develop sight, sound, and sharing solutions to help you work together, share insights, and wow audiences. Our focus is on three core markets: Enterprise (from meeting and control rooms to corporate spaces), Healthcare (from the radiology department to the operating room), and Entertainment (from movie theaters to live events and attractions). In 2016, we realized sales of 1.102 billion euro. We have a team of 3,500 employees, located in 90 countries, whose passion for technology is captured in 400 granted patents.

For more information, visit us on www.barco.com, follow us on Twitter (@Barco), LinkedIn (Barco), YouTube (BarcoTV), or like us on Facebook (Barco).

About CQC
China Quality Certification Centre (CQC) is a professional certification body under the China Certification & Inspection Group (CCIC) approved by the State General Administration for Quality Supervision and Inspection and Quarantine and Certification and Accreditation Administration of the People's Republic of China. CQC is the largest professional certification body in China. Our core business involves product certification, including China Compulsory Certification (CCC), voluntary certification, management system certification and certification training services. In addition, we are a state authorized third-party certification body for certification of energy saving, water saving and environmental friendly products. Dedicated to promote the economic and social development of China, CQC is now heading towards becoming an international certification body with high social credibility, strong innovation capability, market competitiveness, and sustainable development capability.

About CCG/CHEARI
China Household Electric Appliance Research Institute (CHEARI), established in 1965, is a key institution of scientific innovations and technical services in China's HEA industry, focusing on services of HEA researches, testing, certification, standardization, metering and calibration, media and training. CHEARI is also one of the biggest CBTL and CCC test labs of China. They have more than half of the compulsory product categories under their accreditation. CCG Testing & Certification B.V. is a European representative office of CHEARI (Beijing) Certification & Testing Co. CCG specializes in Chinese certification marks and is the first representative CCC test lab in Europe. Its purpose is to locally service all European customers to support their Chinese market expansion.

Barco NV published this content on 12 October 2017 and is solely responsible for the information contained herein.
Distributed by Public, unedited and unaltered, on 12 October 2017 10:09:08 UTC.

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