NOTICE TO THE MARKET

BHG S.A. - Brazil Hospitality Group ("Company"), pursuant to Article 12 of CVM Instruction 358/02, hereby informs its shareholders and the market in general that, through a communication dated September 9, 2014, it was informed by the shareholder Morgan Stanley, it subsidiary, Caieiras Fundo de investimento Multimercado, inscribed in the roll of corporate taxpayers (CNPJ/MF) under no. 95.770.340/00118, that, on September 9, 2014, held in the aggregate, a total of 1,854,297 common shares of the Company, equivalent to 2.94% of the Company's outstanding common shares. Morgan Stanley's subsidiary position includes an aggregate of 22,000 loaned shares. Morgan Stanley declares that the position herein mentioned was not decreased for the purpose of altering the Company's administration, composition of control, or operations.

Rio de Janeiro, September 9, 2014

Luiz Felipe Negreiros de Sá

Chief Financial and Investor Relations Officer
BHG S.A. - BRAZIL HOSPITALITY GROUP

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