DALLAS, July 9, 2014 (GLOBE NEWSWIRE) -- Blue Calypso, Inc. (OTCBB:BCYP), a developer of digital innovation products and services, announced today that they have hired additional resources to meet the demands of a strengthening Q3 pipeline for Blue Calypso Labs (BC Labs).

The quality and experience of our three new hires reflects the growing perception of Blue Calypso as an employer of choice in a competitive talent market.

"We are excited about the volume of contracts coming in for BC Labs," said Bill Ogle, CEO of Blue Calypso. "Customers are confirming the value of our innovative solutions by entrusting us with their business processes. It is rewarding to see our proprietary solutions enhance their success. In addition, the skills that our BC Labs team brings to our customers are also used to create innovative products for Blue Calypso, as seen in Q2 with the development and in-market trial of MobileADvantage™, announced last month."

BC Labs' mission is to help clients develop unique software solutions that solve strategic business problems while leveraging Blue Calypso's portfolio of patented mobile social sharing technologies.

About Blue Calypso, Inc.

Blue Calypso, Inc. (OTCBB:BCYP) develops digital innovation products and services for the social media marketplace using its patented IP portfolio. The company enables businesses to employ digital advertising to share and socialize brand content as well as track performance, monitor engagements and gather robust analytics – all at lower costs than traditional marketing. Already, Blue Calypso has attracted several large, well-known consumer facing companies in automotive, retail, travel and consumer goods. Blue Calypso licenses its IP in addition to offering digital innovation services through Blue Calypso Labs and solutions including POPSHARE™, SocialEcho™, EMGAGE™, DashTAGG®, and MobileADvantage™. For more about the company please visit www.bluecalypso.com.

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