Blue Calypso Inc : Blue Calypso, Inc. Appoints Charlie Thomas and Ian Wolfman to Board of Directors
06/06/2012| 08:45am US/Eastern
Calypso, Inc. (OTCBB: BCYP), a digital word-of-mouth marketing
company, announced today that they have appointed Charlie Thomas and Ian
Wolfman to its board of directors effective immediately.
"We are thrilled to add Charlie and Ian to our board of directors," said
Andrew Levi, founder of Blue Calypso. "They both bring extensive
experience in the digital media space and their insight and knowledge
will help lead Blue Calypso in changing the landscape of advertising and
brand activities through word-of-mouth, influencer marketing."
Charlie Thomas is the senior vice president of sales for Centro, a media
logistics company, and the founder and president of Step Ahead
Strategies, a marketing strategy consulting firm. He has been on the
front line of the internet advertising and marketing industry for more
than 17 years. His past experience includes working in advertising sales
for a variety of internet companies including Time Inc., Broadcast.com
Ian Wolfman is principal and chief marketing officer for MEplusYOU, a
strategic and creative agency. He leads the marketing, public relations
and business development functions for the agency, and has cultivated
relationships with industry luminaries such as Procter & Gamble, The
Coca-Cola Company, Samsung, The A&E Network and Pizza Hut. Ian is also a
professor of marketing at the MBA level for the SMU Cox School of
Business and brings his marketing savvy to a variety of associations and
charities, including The Academy of Short-Form Arts and Sciences, DMG's
ad:tech, iMedia, The American Diabetes Association and iMoms.
"Adding Charlie and Ian to the board are milestones in the next
generation of Blue Calypso. I look forward to accomplishing great things
together," said Mr. Levi.
About Blue Calypso, Inc.
Blue Calypso Inc. is a digital word-of-mouth marketing and advertising
company that offers its patented platform, Calyp® to unleash the power
of brand advocacy throughout mobile and social media communities.
Advocates of brands and businesses use Calyp to share personalized
campaigns with friends via texts and social media posts in return for
incentives such as perks and cash rewards. Brand advertisers leverage
the Calyp campaign management system, which includes a collaborative
dashboard, ad rendering and campaign distribution engine and
comprehensive performance analytics. Calyp is available in the iTunes
App Store, Android Market and on www.calyp.com.
MEplusYOU is a strategic and creative agency that believes authentic
relationships fuel astonishing brands. In today's complex digitally and
socially centered landscape, MEplusYOU's purpose-driven formula
activates paid, owned, shared and earned media to produce breakthrough
results. With offices in Dallas and New York, the agency's client
portfolio spans many industries and includes companies such as Procter &
Gamble, RadioShack, Louisville Slugger, Samsung and Enterprise
Rent-A-Car. For more information, visit www.MEplusYOU.com
or follow @MPYagency.
Forward Looking Statements
Statements in this press release that are not statements of historical
or current fact constitute "forward-looking statements" within the
meaning of Section 27A of the Securities Act of 1933, as amended, and
Section 21E of the Securities Exchange Act of 1934, as amended. Such
forward-looking statements involve known and unknown risks,
uncertainties and other unknown factors that could cause the actual
results of the Company to be materially different from historical
results or from any future results expressed or implied by such
forward-looking statements. In addition to statements which explicitly
describe such risks and uncertainties, readers are urged to consider
statements labeled with the terms "believes," "belief," "expects,"
"intends," "anticipates," "will," or "plans" to be uncertain and
forward-looking. The forward-looking statements contained herein are
also subject generally to other risks and uncertainties that are
described from time to time in the Company's reports filed with the
Securities and Exchange Commission.
Blue Calypso, Inc.
David Polster -
Office: 972-695-4776, ext. 528
© Business Wire 2012