The incubation phase is a pivotal step in any project. Coming immediately before any decision to invest in a prototype, this step serves to flesh out budding ideas.

To ensure the best chances of success to every project, Innovation Booster provides each intrapreneur with tailored support. Employees have a chance to discover new ways of working that are inspired directly from the start-up world's favorite methodologies (design thinking, agile method, reiteration, pitch, etc.).

During this phase, each team works to define their project, notably in terms of:

  1. Customer experience: a detailed description of customer needs and the new concept to meet these needs
  2. Product: the first prototype, providing a concrete vision of the first versions of the finished product
  3. Ecosystem: identifying internal and external partners, and forming the best team for the project launch
  4. Data and architecture: description of the company's model, architecture and target
  5. Economic model: necessary investments, as well as revenue projections

BNP Paribas SA published this content on 30 January 2018 and is solely responsible for the information contained herein.
Distributed by Public, unedited and unaltered, on 30 January 2018 14:19:10 UTC.

Original documenthttps://group.bnpparibas/en/news/innovation-booster-accelerating-intrapreneurship-risk-function

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