British Sky Broadcasting Group PLC

?

Notification of Transactions of Directors/Persons Discharging Managerial Responsibility and Connected Persons

1.

Name of the issuer

BRITISH SKY BROADCASTING GROUP PLC

2.

State whether the notification relates to (i) a

transaction notified in accordance with DTR 3.1.2 R, (ii) a disclosure made in accordance

LR 9.8.6R(1) or (iii) a disclosure made in accordance with section 793 of the Companies Act (2006).

IN ACCORDANCE WITH DTR 3.1.2R





3.

Name of person discharging managerial

responsibilities/director

ADINE GRATE

4.

State whether notification relates to a person

connected with a person discharging managerial responsibilities/director named in 3 and identify the connected person

-





5.

Indicate whether the notification is in respect of a holding of the person referred to in 3 or 4 above or in respect of a non-beneficial

interest

PERSON REFERRED TO IN 3 ABOVE.

6.

Description of shares (including class), debentures or derivatives or financial instruments relating to shares

ORDINARY SHARES OF 50P EACH





7.

Name of registered shareholders(s) and, if more than one, the number of shares held by each of them

PERSON REFERRED TO IN 3 ABOVE.

8.

State the nature of the transaction

ACQUISITION OF ORDINARY SHARES





9.

Number of shares, debentures or financial

instruments relating to shares acquired

9,194  ordinary shares

10.

Percentage of issued class acquired (treasury shares of that class should not be taken into account when calculating percentage)

0.00057%





11.

If a person discharging managerial responsibilities has been granted options by the issuer

complete the following boxes

17.

Date of grant

N/A

18.

Period during which or date on which exercisable

N/A





19.

Total amount paid (if any) for grant of the option

N/A

20.

Description of shares or debentures involved (class and number)

N/A





21.

Exercise price (if fixed at time of grant) or

indication that price is to be fixed at the time of exercise

N/A

22.

Total number of shares or debentures over which options held following notification

N/A





23.

Any additional information

24.

Name of contact and telephone number for queries


N/A


LAURA KNIGHT, DEPUTY COMPANY SECRETARY

020 7032 0081

Name of authorised official of issuer responsible for making notification

CHRIS TAYLOR, COMPANY SECRETARY

Date of notification

18 SEPTEMBER 2013


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