Brunswick : Mercury Marine introduces new blog focused on boating lifestyle
March 08, 2017 at 11:13 am EST
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FOND DU LAC, Wis. (March 8, 2017) -- Mercury Marine is excited to announce its new digital platform, MercuryDockline.com. The new blog website will focus on the boating lifestyle, featuring content that goes beyond engine specs and propeller pitches. MercuryDockline.com focuses on educational and entertaining stories, videos, photos and content intended to engage boaters.
'We're excited to launch this new digital platform that will give boaters an opportunity to interact with the Mercury brand and with each other,' said Michelle Dauchy, Mercury Marine chief marketing officer. 'Mercury is committed to providing an exceptional ownership experience to our customers and an important part of that effort is engaging boaters in the digital space.'
The site will continue to grow as regular blog posts are added in several topical areas, including:
On the Water - boating lifestyle and stories about experiencing life on the water
Be Inspired - stories about real boaters & adventure seekers
Gear & Technology - dedicated to trending products and innovations that make boating better
How-To - highlighting the basics of boating including tutorial videos and maintenance tips
'Boating is all about the experience,' said Peter Miller, host of Bass2Billfish. 'Mercury is creating those experiences with engaging and exciting content on MercuryDockline.com.'
About Mercury Marine
Headquartered in Fond du Lac, Wis., Mercury Marine is the world's leading manufacturer of recreational marine propulsion engines. A $2 billion division of Brunswick Corporation (NYSE: BC), Mercury provides engines, boats, services and parts for recreational, commercial and government marine applications, empowering boaters with products that are easy to use, extremely reliable and backed by the most dedicated customer support in the world. Mercury's industry-leading brand portfolio includes Mercury and Mariner outboard engines; Mercury MerCruiser sterndrive and inboard packages; MotorGuide trolling motors; Mercury propellers; Mercury inflatable boats; Mercury SmartCraft electronics; Attwood marine parts; Land 'N Sea marine parts distribution; and Mercury and Quicksilver parts and oils. More information is available at mercurymarine.com.
Brunswick Corporation published this content on 08 March 2017 and is solely responsible for the information contained herein. Distributed by Public, unedited and unaltered, on 08 March 2017 16:13:08 UTC.
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Brunswick Corporation designs, manufactures and markets recreational marine products, including marine propulsion products and boats, as well as parts and accessories for the marine and RV markets. Its segments include Propulsion, Engine Parts and Accessories (Engine P&A), Navico Group and Boat. The Propulsion segment designs, manufactures and sells engines, controls, rigging, and propellers globally. The Engine P&A segment sells products such as engine parts and consumables including oils and lubricants, electrical products, boat parts and systems, and also includes its marine parts and accessories distribution businesses. The Navico Group segment designs, develops, manufactures, and markets products and systems for the marine and RV, specialty vehicle markets. The Boat segment consists of the Brunswick Boat Group (Boat Group), which manufactures and distributes recreational boats, and Business Acceleration. Its boat brands include Boston Whaler, Lund, Sea Ray and Bayliner.
BRUNSWICK CORPORATION 
