Cablevision Systems Corporation : Newsday for Westchester Launches Today! Local Website and Mobile Apps to Serve Westchester County, Rockland County and Hudson Valley Residents
04/30/2012| 10:15am US/Eastern

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New Digital Products Deliver Greater Value for Local Optimum
Online Customers
Provides Local Community With Up-to-the-Minute Updates on the News
that Matters Most
The Local Media Group of Cablevision Systems Corporation (NYSE: CVC)
today announced the launch of Newsday for Westchester, a
regional website and iPad® and iPhone® applications designed
specifically for residents of Westchester County, Rockland County and
the Hudson Valley. Available starting today, Newsday for Westchester
will deliver in-depth news coverage from reporters in the region as well
as videos and other news materials from its content partners, which
include Newsday, News 12 Westchester, News 12 Hudson Valley and MSG
Varsity, making Newsday for Westchester the premiere local news
resource in the region. By leveraging the strengths of these well-known
news resources in the market, Newsday for Westchester brings
together the best in local news to deliver a valuable product for
consumers in the region.
Newsday for Westchester iPad Top Stories (Photo: Business Wire)
Optimum Online customers will have access to the Newsday for
Westchester digital products at no charge as an added benefit of
their Cablevision service. Others can subscribe to the Digital
Subscription package, which includes complete access to the regional
website and apps for $1.15 per week following a one-month free trial.
Users can visit Newsday.com/Westchester
to access the website. The iPad and iPhone applications will be
available for download from the iTunes App Store beginning today.
"This is an exciting time for Cablevision's Local Media Group as we
introduce digital products in a new region and provide the community
with a comprehensive, valuable news resource that they can depend on
day-in and day-out," said Debby Krenek, Senior Vice President, Local
Media Digital Group, Cablevision Systems Corporation.
A team of local journalists from the region will provide
up-to-the-minute coverage of local news, sports, entertainment,
lifestyle, and business. The products will also feature breaking news
alerts, hyper-local weather updates, and instant access to hundreds of
traffic cameras. Sports fans will be able to follow their favorite teams
with all of the latest scores and schedules. The website and mobile
applications are fully searchable with simple navigation features,
customization options and social media functionality. They also offer an
interactive multimedia experience through video and photo galleries. In
addition, users of Newsday for Westchester's mobile apps will be
able to access live, video streaming of the television feeds of the MSG
Varsity channel and all of the News 12 channels.
"We have assembled a great team of local journalists who are ready to
provide residents of Westchester County, Rockland County and the Hudson
Valley with the information they need, continuously updated and
delivered digitally on their desktop, laptop, iPhone or iPad," said
Diane Goldie, Editor of Digital Local Media, Cablevision Systems
Corporation. "We can't wait for the community to check out the website
and apps so they can discover the tremendous value that Newsday for
Westchester delivers."
Local advertisers also will benefit from the Newsday for Westchester
digital products, which offer high-impact, visible ad positions and
serve as a new platform to reach their potential customers.
About Newsday for Westchester
Newsday for Westchester is a comprehensive, digital news and
information service serving the communities of Westchester County,
Rockland County and the Hudson Valley, and includes a website and mobile
applications. Newsday for Westchester combines the newsgathering
and reporting capabilities of Newsday, News 12 and MSG Varsity. Newsday
for Westchester is a product offered by Tristate Digital Group, LLC
within Cablevision's Local Media Division.
About Cablevision
Cablevision Systems Corporation is one of the nation's leading media and
telecommunications companies. In addition to delivering its
Optimum-branded cable, Internet, and voice offerings throughout the New
York area, the company owns and operates cable systems serving homes in
four Western states. Cablevision's local media properties include News
12 Networks, MSG Varsity and Newsday Media Group. Cablevision also owns
and operates Clearview Cinemas. Additional information about Cablevision
is available on the Web at www.cablevision.com.
Photos/Multimedia Gallery Available: http://www.businesswire.com/cgi-bin/mmg.cgi?eid=50253762&lang=en

Cablevision Systems Corporation
Lisa Anselmo, 516-803-2362
Director,
Corporate Communications
© Business Wire 2012
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