CAPITALAND LIMITED
In celebration of 25 years of Sino-Singapore relations this year, CapitaLand will be offering Chinese shoppers even more benefits. Starting from May 2015, CAPITASTAR members in China can exchange STAR$ for credits on a pre-paid card, 'Expresspay Card' issued by Bank of China, in addition to the current gift redemption benefits. More shoppers will be able to enjoy the full suite of rewards under the CAPITASTAR programme as it expands to Malaysia, Japan and India by the end of this year.
The largest rewards programme by any mall manager in Singapore, CAPITASTAR is available across 17 shopping malls in Singapore since 2011 and 43 malls in China since
2013. To date, shoppers in Singapore have redeemed more than S$1 million worth of
CapitaVouchers through the CAPITASTAR programme.
Mr Jason Leow, CEO of CapitaMalls Asia, CapitaLand's wholly-owned shopping mall subsidiary, said: "Retailers have been very supportive of CAPITASTAR and are excited by the opportunities we offer through the programme. The rewards programme is one way in which we add value to our tenants. It enables our tenants to better understand their customers through their purchase patterns and tailor products to shoppers, who then get to enjoy more varied and customised experiences. We currently have over 7,000 tenants participating in CAPITASTAR in Singapore and China. With our wide tenant network, we want to extend CAPITASTAR rewards to even more shoppers across Singapore, China, Malaysia, Japan and India."
Announced at the unveiling of four landmark integrated developments in China - Raffles City Changning and LuOne in Shanghai, Raffles City Hangzhou and Suzhou Center - CAPITASTAR members will have more shopping choices to earn rewards as these malls
open in phases from 2016.
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Mr Leow added: "We are confident of China's retail growth potential, especially in the bustling East China region. Our malls in China saw double-digit growth in total tenants' sales and increased shopper traffic last year as we provide savvy Chinese consumers with a wide variety of retail options. These four landmark integrated developments in East China will further reinforce CapitaLand's position as the largest foreign-funded real estate developer by gross floor area in China. As a long-term investor, China will continue to be a core market and key driver of CapitaLand's growth strategy as we deepen our presence in the five core city clusters of Shanghai / Hangzhou / Suzhou / Ningbo; Beijing / Tianjin; Guangzhou / Shenzhen; Chengdu / Chongqing and Wuhan."
Joined by over 500 business partners and retailers in Shanghai, CapitaLand showcased the four upcoming integrated developments in Shanghai, Hangzhou and Suzhou which will provide more than 600,000 square metres in gross floor area of retail space when completed. The four developments are conveniently linked to transport hubs, tapping on the high traffic of shoppers, business executives and leisure travellers. One example is Raffles City Changning which will draw shoppers from the more than 100,000 commuters going through Zhongshan Park Station, one of Shanghai's busiest metro stations, daily. With the connection to transport networks and seamless integration of quality retail, hospitality, commercial and residential components, the four upcoming developments will generate sustained consumer spend and increase the vibrancy of the area.
CapitaLand is committed to develop 12 more integrated developments across Asia within the next three years, half of which will be in China to keep pace with China's urbanisation and accelerate the company's integrated development strategy.
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CapitaLand Limited is one of Asia's largest real estate companies headquartered and listed
in Singapore. The company leverages its significant asset base, design and development capabilities, active capital management strategies, extensive market network and operational capabilities to develop high-quality real estate products and services. Its diversified global real estate portfolio includes integrated developments, shopping malls, serviced residences, offices and homes. Its two core markets are Singapore and China, while Indonesia, Malaysia and Vietnam have been identified as new growth markets. The
company also has one of the largest real estate fund management businesses with assets
located in Asia.
CapitaLand's listed real estate investment trusts are Ascott Residence Trust, CapitaCommercial Trust, CapitaMall Trust, CapitaMalls Malaysia Trust and CapitaRetail China Trust.
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Analyst Contact Media Contact
Harold Woo Tan Bee Leng
SVP, Investor Relations Head, Group Communications
Tel: +65 6713 2883 Tel: +65 6713 2871
Email: harold.woo@capitaland.com Email: tan.beeleng@capitaland.com
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