Celsius(R), the World's First and Only Negative Calorie Beverage that Accelerates Your Transformation has Launched in all Gold's Gym Corporate Locations

BOCA RATON, FL / ACCESSWIRE / April 13, 2015 / Celsius Holdings, Inc., (PINKSHEETS:CELH) the creator and marketer of Celsius(R), the world's first Negative Calorie beverage that accelerates your transformation, backed by clinical science, is pleased to announce that it entered all Gold's Gym corporate locations as of April 12th, 2015.

"Gold's Gym has been a staple within the fitness industry for 50 years, and Celsius is excited to now be available in all of their corporate locations," said Gerry David, Celsius President/CEO. "Gold's is one of the preeminent fitness companies in the industry and has been at the forefront of the fitness revolution. Our one of a kind beverage looks to continue that trend," continued David. "We are thrilled to engage in this partnership with Gold's Gym," said David.

"We are pleased to be adding Celsius to our product line up," said Tim Hicks, SVP of Franchising, International and Retail of Gold's Gym. "Our mission at Gold's Gym is to help people achieve their potential through fitness by living healthier and more active lifestyles. Celsius is a unique product that will help fulfill that mission to our millions of members."

The Celsius launch is coinciding with Gold's Gym quarterly Fit Fest scheduled in April, a 3- day event focused on helping members learn more about staying in shape and living a healthier lifestyle.

About Celsius Holdings, Inc.

Celsius Holdings Inc. (PINKSHEETS:CELH) is a science-based functional beverage company, founded in April 2004 to launch the world's first negative calorie beverage, that also accelerates your transformation. The evolution of the beverage market has evolved from high calorie to low calorie to zero calorie. Celsius(R) negative calorie beverage is unique worldwide and deeply rooted in science. The first clinical study was conducted in 2005. Six additional studies, including five from the University of Oklahoma, were conducted over the next five years. The studies validated the unique benefits Celsius provides to the consumer. For more information, please visit www.celsius.com.

Forward-Looking Statements

This press release may contain statements that are not historical facts and are considered forward-looking within the meaning of the Private Securities Litigation Reform Act of 1995. These forward-looking statements contain projections of Celsius Holdings' future results of operations and/or financial position, or state other forward-looking information. In some cases you can identify these statements by forward-looking words such as "anticipate," "believe," "could," "estimate," "expect," "intend," "may," "should," "will," "would," or similar words. You should not rely on forward-looking statements since Celsius Holdings' actual results may differ materially from those indicated by forward-looking statements as a result of a number of important factors. These factors include, but are not limited to: general economic and business conditions; our business strategy for expanding our presence in our industry; anticipated trends in our financial condition and results of operation; the impact of competition and technology change; existing and future regulations affecting our business; and other risks and uncertainties discussed in the reports Celsius Holdings has filed previously with the Securities and Exchange Commission. Celsius Holdings does not intend to and undertakes no duty to update the information contained in this press release.

Media Contact:

5W Public Relations
(646) 763 8878
Jacolyn Gleason
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SOURCE: Celsius Holdings, Inc.