Compuware UEM Simplifies Performance Management at the Edge of the Internet, Enabling Customers to Optimize End-user Experience and Decrease Abandonment

DETROIT--May 15, 2012--Compuware Corporation (Nasdaq: CPWR), the technology performance company, today announced the industry's deepest and most flexible User Experience Management (UEM) solution for mastering complexity at the edge. The Compuware APM Spring 2012 Platform Release introduces a new generation of UEM with industry-first innovations that help large and small organizations optimize the performance of their applications by providing the deepest visibility of performance at the edge of the internet, pinpointing problems impacting business performance and conversion rates.

"Organizations today face a complex and ever-changing task when it comes to understanding and managing the performance of business critical applications. Increasing this complexity are the trends towards rich web content, streaming applications and mobile computing," said Jim Rapoza, Senior Research Analyst at the Aberdeen Group. "With disruptive combinations of application client side code, devices and browsers, IT leaders struggle to understand the impact of application performance to their business and to bring these applications to high levels of productivity."

Rapoza goes on to state: "Our research reveals that 57% of businesses cite the move to mobility as a major factor in their APM initiatives. To combat this, 62% of businesses say that they plan to implement tools to manage mobile application performance and 72% of businesses plan to implement solutions that use real-user data to understand application performance. So, Aberdeen is seeing a rising demand for products like Compuware's APM Spring 2012 Release that combine real-user monitoring and synthetic monitoring for modern applications, promising a path for operational maturity."

Today's modern applications are dynamically assembled at the edge of the internet or carrier network, in the user's browser or mobile application. The complexity at the edge is daunting, with Web 2.0 code frameworks, mobile native applications, streaming applications, third-party and cloud services, smartphones, tablets, browsers, operating systems, ISPs, Mobile carriers and more dynamic variables than ever impacting the user experience. This increasing complexity is driving the need for a new generation of APM.

Compuware's UEM tames the challenges of modern application delivery, enabling customers to measure and optimize performance at the edge of the internet with the industry first's real user deep edge monitoring from within both browsers and mobile native applications. Compuware's new generation UEM capabilities include:

  • Most comprehensive UEM and performance analytics for mobile applications and browser applications enabling customers to:
    • Rapidly identify and resolve performance issues that cause end users to abandon transactions;
    • Quantify the monetary business impact of poor application performance through unique visibility into transaction payloads; and
    • Proactively manage user experience by demographic through the industry's deepest performance analytics; enabling notification, isolation and optimization of even the most challenging problems.
  • Easy to understand visual interface: integrating mobile and browser user satisfaction maps to quickly identify performance hot spots across geographies and multiple edge dimensions.
  • Visibility into all aspects of mobile application performance: including user actions in the mobile application, correlated with geography, device, mobile carrier, signal strength, CPU, battery charge and more.
  • The most complete and accurate measurement of user experience from the browser perspective: with precise measurement of client-side actions and latency, based on our leading role within the W3C, where Compuware drives the API definitions of the W3C Navigation Timing specifications.
  • Visibility into all user-clicks for key AJAX/JavaScript frameworks: including ExtJS, GWT, ZK, jQuery and dojo, providing unparalleled metrics for user experience and user behavior monitoring.
  • Deep transaction visibility with embedded PurePath® technology: provides unrivaled insight into application execution at the edge for all browsers and device types, including code-level details, incidents and visit histories.
  • Auto-identification of third-party performance: enabling customers to quickly identify third-party issues and proactively manage service level agreements (SLAs).
  • The most comprehensive and actionable synthetic streaming media capabilities:
    • Apple HLS and Adobe HDS support for the latest streaming formats; and
    • New quality of service metrics enabling customers to quickly diagnose streaming issues.
  • Fast, flexible UEM deployment model: either SaaS or on-premises enterprise, enabling customers to deploy and gain value in minutes regardless of the model they choose.

"Reality is sinking into the market that a new generation of applications is upon us," said Claudia Dent, Vice President of Product Management for Compuware's APM business unit. "Unlike past applications that ran solely in our datacenters, modern applications execute code on diverse edge devices, often calling services from a variety of third-party cloud providers across the internet, well beyond the view of our traditional monitoring systems. To make it worse, our customers modify their applications more frequently than ever, while their users continue to expect faster response time. Our customers are looking to us for a new, more comprehensive UEM solution that allows them to assure availability, optimize performance and understand user behavior and business impact regardless of edge complexity. Synthetic monitoring continues to be important for operational excellence, but UEM is the only path to mastering the edge and gaining a new level of business insight."

For more details on all the new enhancements included in the Compuware APM Spring 2012 Platform Release, click here.

Compuware APM® is the industry's leading solution for optimizing the performance of web, non-web, mobile, streaming and cloud applications. Driven by end-user experience, Compuware APM provides the market's only unified APM coverage across the entire application delivery chain-from the edge of the internet through the cloud to the datacenter. Compuware APM helps customers deliver proactive problem resolution for greater customer satisfaction, accelerate time-to-market for new application functionality and reduce application management costs through smarter analytics and advanced APM automation.

With more than 4,000 APM customers worldwide, Compuware is recognized as a leader in the "Magic Quadrant for Application Performance Monitoring" report. To read more about Compuware's leadership in the APM market, click here.

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Compuware Corporation

Compuware Corporation, the technology performance company, provides software, experts and best practices to ensure technology works well and delivers value. Compuware solutions make the world's most important technologies perform at their best for leading organizations worldwide, including 46 of the top 50 Fortune 500 companies and 12 of the top 20 most visited U.S. web sites. Learn more at: http://www.compuware.com.

Press Contacts

Kayla Siefker, Senior Public Relations Manager, Compuware APM Business Unit, kayla.siefker@compuware.com, 313-227-1402
Jackie Volovich, Warner Communications, 978-526-1960, Jackie@warnerpr.com

For Sales and Marketing Information

Compuware Corporation, One Campus Martius, Detroit, MI 48226, 800-521-9353, http://www.compuware.com


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