Management of BRANDSOME strengthened: Effective August 1, 2012, Rainer Heneis (44) will be appointed to the management of the Constantin Medien subsidiary and, together with the Financial Managing Director Markus Maximilian Sturm, will be responsible from that date for the management of the creative agency. In this function, he reports directly to Thilo Proff, COO Sports of Constantin Medien AG.

His scope of duties will include the strategic further development of the agency and the expansion of the portfolio of external clients. In addition to the management of BRANDSOME, Rainer Heneis will monitor the brand guidance and marketing activities of the companies of the Sports Segment of Constantin Medien AG - particularly the sustainable positioning of the multimedia umbrella brand SPORT1. Another focus of his activities will be the development and implementation of new business and revenue models that will complement the classic TV and Online activities.

Thilo Proff, COO Sports of Constantin Medien AG: "With Rainer Heneis we have gained an extremely experienced media manager with proven expertise in the areas of Brand Communications and Marketing. For us, his appointment is ideal in optimally positioning our creative area on the market, to further sharpen the brand profile of our sports companies and to also push forward our new business activities."

CV Rainer Heneis
The native Austrian Rainer Heneis began his professional career 1992 at the marketer of RTL, IP Deutschland. In 1995 Heneis assumed Head of Marketing at the TV-channel RTL II. In 1999 he joined IP Deutschland again and up to 2002, as Director Special Ads, he was responsible for setting up the department for the marketing of special advertising formats for the channels of the RTL group. In 2002, he switched to Deutsche Bahn AG, where he managed the marketing planning/strategy division. Since 2005, he worked as a freelance marketing consultant - among others, he supported Discovery Communications in the successful market launch of the men's channel DMAX. Starting 2007, Rainer Heneis worked for ProSiebenSat.1 Media AG in different functions: first as Head of Marketing for kabel eins, then from 2009 as Head of Marketing for SAT.1 and since 2010 as Commercial Director at ProSiebenSat.1 TV Deutschland, where he was responsible for diversification activities of the different broadcasting brands of the media group.

About BRANDSOME
Brandsome GmbH is a subsidiary of Constantin Medien AG and bundles its comprehensive offers into three areas: Entertainment Media, Corporate Media and Cross Media. Entertainment Media covers aspects of On and Off Air Design, Online and Mobile Design, On and Off Air Promotion and Format Development. Corporate Media comprises the areas: Corporate Film, Web TV, Branded Content, Film Production and Corporate Design. Cross Media stands for Cross Media Solutions and Content Syndication. The Agency Team combines many years of prize-awarded expertise in all creative areas and for all forms of media.

Contact:
Constantin Medien AG
Sabine Lais
Director Communication
Tel.: +49 (0) 89 99 500-461
Fax: +49 (0) 89 99 500-466
sabine.lais@constantin-medien.de		 Frank Elsner Kommunikation für
Unternehmen GmbH
Frank Elsner
Tel.: +49 (0) 54 04 91 92 0
Fax: +49 (0) 54 04 91 92 29
info@elsner-kommunikation.de


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