5 February 2018

Conviviality Plc

(the 'Company')

Director/PDMR Shareholdings

Conviviality Plc(AIM: CVR), the UK's leading independent wholesaler and distributor of alcohol and impulse serving consumers through its Franchised retail outlets and through hospitality and food service, announces that David Adams, Chairman of the Company, has today purchased 16,000 ordinary shares of £0.0002 each in the capital of the Company ('Ordinary Shares') at a price of 306 pence per Ordinary Share and Mark Moran, CFO of the Company, has today purchased 60,000 Ordinary Shares at a price of 299 pence per Ordinary Share.

Enquiries:

Conviviality PlcTel: 01270 614 700
Diana Hunter, Chief Executive Officer
Mark Moran, Chief Financial Officer

Investec (Nominated Adviser and Broker)Tel: 020 7597 5970
Garry Levin / David Flin / Daniel Adams

FTI Consulting Tel: 020 3727 1000
Jonathon Brill / Georgina Goodhew / Fiona Walker

Notification and public disclosure of transactions by persons discharging managerial responsibilities and persons closely associated with them in accordance with the Market Abuse Regulations

1

Details of the person discharging managerial responsibilities/person closely associated

a)

Name

David Adams

2

Reason for the notification

a)

Position/status

Chairman

b)

Initial notification/Amendment

Initial notification

3

Details of the issuer, emission allowance market participant, auction platform, auctioneer or auction monitor

a)

Name

b)

LEI

213800QZEVZPBN5XA643

4

Details of the transaction(s): section to be repeated for (i) each type of instrument; (ii) each type of transaction; (iii) each date; and (iv) each place where transactions have been conducted

a)

Description of the financial instrument, type of instrument

Identification code

Ordinary shares of £0.0002 each

GB00BC7H5F74

b)

Nature of the transaction

Acquisition

c)

Price(s) and volume(s)

Price(s)

Volume(s)

306p

16,000

d)

Aggregated information

Price(s)

Volume(s)

306p

16,000

e)

Date of the transaction

5 February 2018

f)

Place of the transaction

London Stock Exchange

1

Details of the person discharging managerial responsibilities/person closely associated

a)

Name

Mark Moran

2

Reason for the notification

a)

Position/status

CFO

b)

Initial notification/Amendment

Initial notification

3

Details of the issuer, emission allowance market participant, auction platform, auctioneer or auction monitor

a)

Name

b)

LEI

213800QZEVZPBN5XA643

4

Details of the transaction(s): section to be repeated for (i) each type of instrument; (ii) each type of transaction; (iii) each date; and (iv) each place where transactions have been conducted

a)

Description of the financial instrument, type of instrument

Identification code

Ordinary shares of £0.0002 each

GB00BC7H5F74

b)

Nature of the transaction

Acquisition

c)

Price(s) and volume(s)

Price(s)

Volume(s)

299p

60,000

d)

Aggregated information

Price(s)

Volume(s)

299p

60,000

e)

Date of the transaction

5 February 2018

f)

Place of the transaction

London Stock Exchange

Conviviality plc published this content on 05 February 2018 and is solely responsible for the information contained herein.
Distributed by Public, unedited and unaltered, on 05 February 2018 13:39:04 UTC.

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