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Press Release


Rousset (France), June 16th, 2015

1st SEMESTER 2015 - RESULTS Income before employee profit-sharing : € 721k (+13.4%) Net consolidated income (group share) : € 554k (+1%)

CUSTOM SOLUTIONS (ISIN: FR0010889386 - Ticker: ALSOL) major player in France in Operational Marketing Solutions announces today its consolidated (unaudited) results for the 1st semester 2015 (Oct 1st 2014- Mar 31 st , 2015).

1st Semester 2015 - RESULTS

The presented figures are extracted from unaudited half year accounts.

En thousands of euros 2015 2014 Variation

2015/2014

Sales Turnover 9 668 9 461 +2.2% Income before employee profit-sharing In % of sales rev. Income after employee profit-sharing


In % of sales rev. Financial Result In % of sales rev. Current result before tax In % of sales rev. Exceptional result In % of sales rev.

721

7.5%

507

5.2%

356

3.7%

863

8.9%

809

8.4%

636

6.7%

636

6.7%

551

5.8%

1 187

12.5%

-97

-1.0%

+13.4%

-20.2%

-35.4%

-27.3%


Corporate tax -889 -357

Net income prior to amortization of goodwill In % of sales rev. Amortization Goodwill

783

8.1%

-175

732

7.7%

-161

+7.0%

Results of equity affiliates -17 -21

Net consolidated income

591

550

+7.5%

In % of sales rev. 6.1% 5.8%

Minority interests In % of sales rev. Net consolidated income (group share) In % of sales rev.

-37

554

5.7%

550

5.8%

+1%

www.customsolutions.fr/en

CUSTOM SOLUTIONS - capital of € 4 863 050 - RCS (SIRET): Aix en Provence 500 517 776 (00042) - VAT FR 33 500 517 776- APE 7311 Z

ZI Rousset, 135 Avenue Victoire, 13790 Rousset (France)- Phone: +33 (0)4 86 91 42 00 - Fax: +33 (0)4 86 91 42 30 - e-mail: contact@customsolutions.fr

RETURN ON GROWTH IN OPERATING INCOME : +13,4% at € 721k

Press Release

The results of the 1st Half benefit from a growth of 2.2 % in sales and from an increase or 3 points in gross margin related to the strategic refocusing carried out in 2014: the sale of the group's logistic activities on October 1st, 2014 and the acquisition of "Securised Guarantee Promotion" (SGP, formerly APP) and Lojaali, were consolidated for the first time in the 1st semester. This refocusing shows a return on growth of the operating profit representing 7,5 % of sales revenue.
The financial result represents 3.7% of sales, decreasing by 20.2 %, due to an unfavorable base effect, the S1 2014 having been impacted by strong capital gains due to sales of financial products.However the group expects a more even distribution of its financial products between S1 and S2, contrary to
2014 (71 % of the financial result of 2014 had been made on S1).
The exceptional income, in sharp increase, represents +€ 809k against -€ 97k in 2014. Almost all of this income is related to the sale of the logistic activities. This operation highlighted a strong taxable increase in value, which explains the very sharp increase in corporate tax on the 1st semester, 2015.
Goodwill amortizations, as well as income from equity affiliates are stable with regard to 2014 and enabled us to reach a consolidated net income of € 591k, against € 550k in 2014, an increase of 7.5
%.
The minority interests correspond to "Neodata" (45 % of its shares), SGP (70 %) and Lojaali (55 %). The consolidated net income attributable to the Group shows very light growth in € 554k in 2015,
against € 550k in 2014, an increase of 1 %.

SIGNIFICANT FACTS OF THE FIRST SEMESTER

The result of the group in the 1st half-year was marked by:

The 3 point rise of the GM rate to 66 % (against 63 %) due to the refocusing of the activities towards marketing and the increase of digital activities

Re-billing of invoices relating to the purchaser of our logistic activities (delay in the changes of billing entities) having impacted up to €351k on " other products " and " other purchases and external costs " items

A mastery of our costing process and notably a sizable reduction of temporary employment contracts. On a like-for-like basis (excluding the sale of logistics), the accumulated reduction in the expenses of external staff is 11 %.

The renewal of the " Innovative Company" qualification by Bpifrance, as well as the validation of our expenses and the Research Tax Credit file during the last tax audit, confirming the

relevance of the group's works in these domains.
www.customsolutions.fr/en

CUSTOM SOLUTIONS - capital of € 4 863 050 - RCS (SIRET): Aix en Provence 500 517 776 (00042) - VAT FR 33 500 517 776- APE 7311 Z

ZI Rousset, 135 Avenue Victoire, 13790 Rousset (France)- Phone: +33 (0)4 86 91 42 00 - Fax: +33 (0)4 86 91 42 30 - e-mail: contact@customsolutions.fr

Press Release

An economic context in Europe urging the ECB(EUROPEAN CENTRAL BANK) to maintain its interest rates at a low level, impacted unfavorably on the financial result of the group (reduction of a 0.4pt average on the investments products compared with March, 2014).

The inclusion of the employee profit-share in the results (€ 214K) due to the sale of the logistic activities

A continually high net cash position (€ 27,9M), increasing, compared to S1, 2014 (€ 3.9M) (+16 %, due to the impact of the cash acquisitions and the sale of logistics activity), strengthening the Group's potential for growth.

FOCUS FOR 2015


The Group will pursue and strengthen its focus on marketing and digital activities. The most recent commercial successes within the industrial sector underlines the relevance of the Group's innovations, which also plans to fast-track the synergies with subsidiaries. The Group continues the re-structuring of its decreasing core activities. Investment in digital products will be increased, to respond to the markets' increasingly higher demand for digital innovation. These investments will continue to influence the level of profitability of the Group in the short-term, but the transformation towards digital technology is accelerating, and the subsequent income growth should be confirmed in 2016, in line with the "RIO 2016 project".

Cédric Reny, Chief Executive Officer of Custom Solutions, comments :

"Our business is experiencing a strong transformation towards Big Data, and Custom Solutions is at the heart of the success of digital marketing innovations. We will continue to ramp up our investments to gain in added value while reducing our costs on historical activities. Our proactive innovation policy will enable us to make a successful transition. The Group benefits from increased and substantial financial resources, and regained organic growth. These increasing results re-inforces the committed strategy we launched 2 years ago. "

NEXT PRESS RELEASE Annual Turn Over 2015

December 8th, 2015

(After market close)

www.customsolutions.fr/en

CUSTOM SOLUTIONS - capital of € 4 863 050 - RCS (SIRET): Aix en Provence 500 517 776 (00042) - VAT FR 33 500 517 776- APE 7311 Z

ZI Rousset, 135 Avenue Victoire, 13790 Rousset (France)- Phone: +33 (0)4 86 91 42 00 - Fax: +33 (0)4 86 91 42 30 - e-mail: contact@customsolutions.fr

ABOUT CUSTOM SOLUTIONS

Press Release

Custom Solutions is a major player in Operational Marketing Solutions, based in Aix-en-Provence. Founded in 1997, the company assists its customers in designing, deploying and analysing promotional campaigns to recruit and retain consumers and motivate their sales teams.

With 18 years of expertise and diverse skills sets, Custom Solutions has acquired a solid reputation among 300 major brands, including Sony, Michelin, Nokia, Total, Kärcher, Butagaz ...

In October 2013, the company introduced a 3-year strategic plan, the "RIO 2016" Project, which aims to make Custom Solutions a leading player in Operational Marketing in Europe by 2016.

The project is based on three strategic levers: external growth, marketing and digital innovation and international expansion.

It is with this in mind that Custom Solutions sold its logistics activities and acquired 70% of the French marketing group "Securised Guarantee Promotion" (SGP, including the "Flexistart" trademark), specialized in packaged solutions, and 55% of the Finnish digital promotion agency "LOJAALI" and its Swedish antenna "LOYALTIC" in 2014.

Listed on Euronext's Alternext Paris

ISIN : FR0010889386 - Mnemonic : ALSOL

Eligible for PEA-PME

Certified « Innovative Company » by BPIFRANCE

CUSTOM SOLUTIONS

Cédric Reny

Chief Executive Officer

CONTACTS

GILBERT DUPONT

Jérôme Guyot

Listing Sponsor


https://fr.linkedin.com/pub/cédric-reny/b7/669/69b
jerome.guyot@gilbertdupont.fr

David LEBEC

Administrative and Financial Director

Phone : +33 (0)4 86 91 43 investisseurs@customsolutions.frhttps://www.linkedin.com/pub/david-lebec/43/809/60a

https://fr.linkedin.com/pub/cédric-reny/b7/669/69b
www.customsolutions.fr/en

CUSTOM SOLUTIONS - capital of € 4 863 050 - RCS (SIRET): Aix en Provence 500 517 776 (00042) - VAT FR 33 500 517 776- APE 7311 Z

ZI Rousset, 135 Avenue Victoire, 13790 Rousset (France)- Phone: +33 (0)4 86 91 42 00 - Fax: +33 (0)4 86 91 42 30 - e-mail: contact@customsolutions.fr

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