All in all, the Mercedes-Benz Style Eyewear Collection spring/summer 2014 comprises 20 new pairs of sunglasses and designs for corrective lenses. The eyewear specialists at Rodenstock designed and developed the glasses together with the automobile designers at Mercedes-Benz. The new models make their debut at opti 2014, the international trade show for optics and design (10 to 12 January 2014). Sensual purity as an expression of modern luxury reflects the Mercedes-Benz Style design philosophy as a leitmotif of the new collection. The new spectacles will be available from specialist eyewear stores from spring 2014.

Since 2010 the designers at Mercedes-Benz have complemented their commitment to classic automobile design with work on designs for lifestyle products under the Mercedes-Benz Style label, in cooperation with selected partners. As global licensee for spectacles from Mercedes-Benz Style, Rodenstock contributes more than 130 years of experience and the related know-how in lenses and frames to the partnership - adding yet another facet to one of the most well-known international brands.

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