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DEBENHAMS PLC (DEB)

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Debenhams Plc : Perfect timing to aim a technical rebound

02/18/2013 | 04:13am
Opinion : Bullish above GBp 94.2
Target price : GBp 106.2
Stop loss: GBp 91.2
LONDON STOCK EXCHANGE
Department Stores

In the past few sessions, Debenhams shares have suffered from a sharp fall and is now coming back on a significant level support.

From a fundamental viewpoint, the security is cheap with a PER of 9.31x for 2013 and 8.46x for 2014. Besides, EV/Sales is low with a ratio at 0.61x for this year.

Technically, in daily data, even if moving averages are still in a downtrend, a positive reaction in the GBp 94.2 area should stop this trend and allow a technical rebound towards GBp 106.2. Moreover, technical indicators show a significant oversold condition which strengthens this bullish scenario.

Therefore, the proximity of the GBp 94.2 support is an opportunity to take a long position in Debenhams. The first goal is a return in the GBp 106.2 resistance area. In fact, the security has to cross this area in order to re-establish a bullish trend in the short term. A stop loss order can be placed under the support currently tested.

Debenhams Plc : Debenhams Plc : Perfect timing to aim a technical rebound

© Zonebourse.com 2013



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Financial Ratios

Size 2015e 2016e
Capitalization 924 M GBP -
Entreprise Value (EV) 1 256 M GBP 1 225 M GBP
Valuation 2015e 2016e
PER (Price / EPS) 10,3x 9,72x
Capitalization / Revenue 0,32x 0,31x
EV / Revenue 0,44x 0,42x
EV / EBITDA 5,26x 4,93x
Yield (DPS / Price) 4,53% 4,68%
Price to book (Price / BVPS) 1,14x 1,08x
Profitability 2015e 2016e
Operating Margin (EBIT / Sales) 4,61% 4,70%
operating Leverage (Delta EBIT / Delta Sales) 0,13x 1,72x
Net Margin (Net Profit / Revenue) 3,17% 3,23%
ROA (Net Profit / Asset) 4,50% 4,57%
ROE (Net Profit / Equities) 11,1% 11,1%
Rate of Dividend 46,7% 45,5%
Balance Sheet Analysis 2015e 2016e
CAPEX / Sales   4,45% 4,32%
Cash Flow / Sales (Taux d'autofinancement) 11,8% 15,0%
Capital Intensity (Assets / Sales) 0,70x 0,71x
Financial Leverage (Net Debt / EBITDA) 1,39x 1,21x
Income Statement Evolution
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