OLATHE, Kansas (February 1, 2012) -John Deere announces that it is once again working with the Agriculture Council of America (ACA) and other industry partners to sponsor National Ag Day, which will be celebrated on March 8th in Washington, D.C.

According to Barry Nelson, manager of media relations for John Deere, Ag Day was created to recognize-and celebrate-the contributions of agriculture to improving the everyday lives of people across the country. During National Ag Day, (and the days surrounding March 8th), activities are held across the nation to educate all Americans, particularly young people, of the important role American farmers and ranchers play in providing an abundant, safe and affordable supply of food, fuel and fiber.

"Today more than ever, agriculture plays an important role in the U.S. economy by providing millions of jobs, improving our balance of trade and reducing our dependence on foreign energy sources," Nelson says. "John Deere is celebrating its 175th anniversary this year and, as a long-time leader in agricultural equipment and technology, we have supported the National Ag Day program for the past 18 years. We are proud to help promote the many good things farmers and ranchers provide to help feed, clothe, and fuel a growing world population."

According to the ACA, the National Ag Day program encourages every American to:

• Understand how food and fiber products are produced.
• Appreciate the role agriculture plays in providing safe, abundant and affordable products.
• Value the essential role of agriculture in maintaining a strong economy.
• Acknowledge and consider career opportunities in the agriculture, food and fiber industry.

In addition to public service announcements and other educational programs, the ACA, John Deere, and other industry partners will host a major event in the nation's Capitol on March 8th. High-profile events will be held throughout the day to focus attention on agriculture's impact among legislators and governmental leaders. For more information on Ag Day and the many events that will take place, visit www.agday.org.

Deere & Company (NYSE: DE) is a world leader in providing advanced products and services and is committed to the success of customers whose work is linked to the land - those who cultivate, harvest, transform, enrich and build upon the land to meet the world's dramatically increasing need for food, fuel, shelter and infrastructure. Since 1837, John Deere has delivered innovative products of superior quality built on a tradition of integrity.www.JohnDeere.com.