Demandware®, Inc. (NYSE: DWRE), the industry-leading provider of enterprise cloud commerce solutions, today announced that GoPro, Inc., (NASDAQ: GPRO), enabler of some of today's most engaging content, is using Demandware Commerce for its commerce operations.

Demandware provides a flexible, scalable solution that supports its customers at every stage of growth. Demandware provides an open development environment that enables customized site functionality and integrates easily with existing back-end systems. In addition, Demandware’s cloud infrastructure scales to handle fluctuations in traffic volume, and market and channel expansion.

“GoPro is a movement that is changing the way people capture, manage, share and enjoy life experiences. Fun is a big driver of our visitor interaction at GoPro.com,” said Meghan Litchfield, Senior Director of Global Ecommerce at GoPro. “Demandware helps us focus on delivering fun and innovative shopping experiences that customers enjoy, without worrying about technical infrastructure or keeping the lights on.”

“GoPro is one the most innovative companies of our time, so it’s no surprise that it turned to a cloud commerce solution to support the rapid growth of its business,” said Jeffrey Barnett, COO, Demandware. “Demandware’s flexible and scalable cloud solution delivers GoPro the speed and agility it needs to keep up with the needs of its digitally savvy consumers.”

About GoPro, Inc. (NASDAQ:GPRO) GoPro, Inc. is transforming the way people capture and share their lives. What began as an idea to help athletes self-document themselves engaged in their sport has become a widely adopted solution for people to capture themselves engaged in their interests whatever they may be. From extreme to mainstream, professional to consumer, GoPro enables the world to capture and share its passion. And in turn, the world has helped GoPro become one of the most exciting and aspirational companies of our time.
For more information, visit www.gopro.com or connect with GoPro on YouTube, Twitter, Facebook, Pinterest or LinkedIn.

GOPRO® and HERO® are trademarks or registered trademarks of GoPro Inc. in the United States and other countries.

About Demandware

Demandware, the category-defining leader of enterprise cloud commerce solutions, empowers the world’s leading retailers to continuously innovate in our complex, consumer-driven world. Demandware’s open cloud platform provides unique benefits including seamless innovation, the LINK ecosystem of integrated best-of-breed partners, and community insight to optimize customer experiences. These advantages enable Demandware customers to lead their markets and grow faster. For more information, visit http://www.demandware.com, call +1-888-553-9216 or email info@demandware.com.

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