Electric Word : update

20 December 2016

Electric Word Plc (the "Company") Trading Update

The Directors of Electric Word plc issue this update following the end of its financial year to 30thNovember.

Following the disposals of Optimus Education and Speechmark in November, the continuing business of the Group now comprises SportBusiness and Group central costs. Adjusted EBITA loss for the continuing business for the year ending 30thNovember is likely to be slightly improved compared to the Board's previous expectations as a result of a stronger than expected performance from the SportBusiness Intelligence consultancy revenue stream. The smaller Group will require a lower level of central support and the Group's central costs are now in the course of being reduced where possible. As part of this process, the business will be moving to new premises in the first quarter of 2017.

For further enquiries please contact:

Julian Turner, Chief Executive, Electric Word 020 7265 4170

Andrew Potts, Panmure Gordon 020 7886 2500

This announcement contains inside information for the purpose of Article 7 of the Market Abuse Regulation (EU) No. 596/2014.

Electric Word plc is a specialist media group supporting professionals in the business of Sport through digital subscription services and bespoke research and consultancy. Our aim is to provide our customers with decision-critical data and market-leading analysis and expertise.