E.ON is establishing a Digital Transformation Unit in Berlin. The new unit, which will be launched on October 1, 2014, will be responsible for driving and coordinating E.ON's digitalization. During the first three months of operations it will have nine employees and will expand to 16 employees in the coming year. The unit will be led by Thorsten Kühnel, who will report directly to the E.ON Board of Management.

The Digital Transformation Unit will manage digital communications with E.ON's stakeholders across all digital channels. Going forward, the new unit will drive the digitalization of the company's retail business across all markets. It will also work with E.ON's Technology & Innovation division and support this division's global search for new business models.

The Digital Transformation Unit is E.ON's response to the global megatrend toward digitalization. Customers and other E.ON stakeholders increasingly expect digital communications, products, and services. The company is therefore developing solutions to make customers' lives easier and more convenient. Bernhard Reutersberg, a member of the E.ON Board of Management, said: "Within two years, we want our sales and services businesses in all of our European markets to be digital success stories and to have a sizeable lead over our competitors. The Digital Transformation Unit will play a decisive role in this effort."

E.ON decided to base the new unit in Berlin because the city is a center of digitalization expertise with numerous start-ups and a highly qualified, internationally oriented workforce. Another reason is that it already has a strong presence in Berlin through E.ON Business Services, which has been based there for about two years. Cornelia Yzer, Berlin's Senator for Economics, Technology, and Research, said: "I'm pleased that E.ON has again chosen Germany's capital city as the location for an important part of the company. We think Berlin-one of Europe's leading digital hubs-is the perfect place from which E.ON can drive its digitalization. E.ON's decision is a testimony to the city's digital economy."

E.ON is already orienting itself toward the digital future and offering its customers the best-possible services. In the United Kingdom, for example, it partners with Opower, a digital platform that helps customers save energy. In Sweden E.ON has equipped thousands of residential customers with advanced control technology that enables them to use energy more wisely. And in Germany E.ON uses social media to provide customers with a range of services and helpful advice. The Digital Transformation Unit will combine and optimize these offerings and develop new digital solutions.

This press release may contain forward-looking statements based on current assumptions and forecasts made by E.ON Group management and other information currently available to E.ON. Various known and unknown risks, uncertainties and other factors could lead to material differences between the actual future results, financial situation, development or performance of the company and the estimates given here. E.ON does not intend, and does not assume any liability whatsoever, to update these forward-looking statements or to conform them to future events or developments.
distributed by