2017-07-27 In Fall/Winter 2017, Esprit eyewear launches its new and forward-thinking ECOllection. The eco-friendly optical collection is made of bio-based plastic material, resulting in lightweight, flexible and durable frames. The key ingredient of the ECOllection frames is castor oil, which is extracted from the beans of the highly environmentally-friendly castor oil plant: It absorbs carbon dioxide; grows on poor soil in Mediterranean and tropical regions; and does not compete for land with food crops.

ECOllection comprises of four new, on-trend styles for women and men. The captivating front shapes range from a round vintage Panto style with a modern bridge to softly-squared and slightly angular contemporary shapes. The color portfolio includes classic black, as well as the fashionable tones of brown, red, gray and blue.

Eco-friendly designs deserve ecological packaging: Each ECOllection frame comes in a sustainable case made from recycled paper. It has been specially shaped to be shipped flat and prevent shipping of empty space, reducing the carbon footprint and environmental impact.

Another highlight: With ECOllection Esprit eyewear supports the NGO WeForest and its global mission to restore forest landscapes. For every frame of this line sold in 2017 a new tree will be planted.

« back

Esprit Holdings Limited published this content on 27 July 2017 and is solely responsible for the information contained herein.
Distributed by Public, unedited and unaltered, on 27 July 2017 09:19:04 UTC.

Original documenthttp://www.esprit.com/press/news/news_detail?identity=218

Public permalinkhttp://www.publicnow.com/view/16C5543B55F3F522AE8F873C81EAFDA41FB4D3B3