Last Updated: 2012.02.28
UNIQLO Launches Recovery Project in Japan's Tohoku
Region
Pledges Sustained Assistance Ahead of First Anniversary of
3/11 Disaster
Partners with Five NGOs, Opens Stores in Hard-Hit
Communities
February 28, 2012, Tokyo, Japan - UNIQLO today announces
the launch of its next phase of assistance to the
revitalization of communities in the Tohoku Region that
were most affected by the Great East Japan Earthquake that
struck on March 11, 2011. Under this project, known as the
UNIQLO Recovery Assistance Project, the company will
partner with five NGOs for three years and open new stores
in the hardest-hit communities.
Fast Retailing Group companies led by UNIQLO have been
actively working with affected local communities since soon
after the disaster struck, donating funds and relief
supplies, as well as sending volunteer staff to distribute
clothes to people in need. Working directly with these
communities over the last year has given UNIQLO a clear
understanding of their immediate needs and hopes for the
future. The UNIQLO Recovery Assistance Project was shaped
by this experience. Through this project, UNIQLO aims to
provide long-term support to communities in need and make a
contribution to revitalizing Japan.
Recovery Assistance Project Overview
UNIQLO will work with five NGOs to support programs in
devastated communities in prefectures such as Miyagi,
Iwate, and Fukushima. The focus of these programs is to
help these communities rebuild, create employment and
become independent of aid. With this in mind, UNIQLO will
open temporary stores in Kesennuma, Miyagi Prefecture and
Kamaishi in Iwate Prefecture --- two of the hardest-hit
communities. UNIQLO will also reopen a store in the
Haramachi district of Minamisoma in Fukushima Prefecture
which was temporarily closed following the March 11
disaster.
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