Sound Bites: April 2016 Sales

Cut#1 'Ford Motor Company's U.S. sales increased 4 percent in April versus a year ago which gave us a total of 231,316 vehicles for the month. Retail sales also grew nicely, they were up 3 percent and that gave us our best April retail sales month since 2006.' :18 sec.

Ford SUV sales totaled 65,474 vehicles last month - the best April in company history.

Cut#2 ' Explorer sales really drove a lot of the gains, and Explorer was up 22 percent versus a year ago, so Explorer continues to do very well for us in the market place.':09 sec.

And what about the Ford F-150?

Cut#3 'Ford's F-150, was the only truck to earn the Insurance Institute for Highway Safety's Top Safety Pick last month, and this really helped lift F-Series sales about 13 percent with over 70 thousand trucks sold. This is the second month in a row where F-series has surpassed the 70 thousand sales mark and it's our best performance in 11 years.' :24 sec.

Let's talk about Ford Brand and their average transaction pricing.

Cut#4 'Ford Brand average transaction prices for the full line up was up was up $1,500.00 compared to a year ago, and that's $700.00 higher than the overall industry average increase.':12

Overall, Lincoln sales jumped 20 percent last month.