In 2014, the Fujifilm Group formulated a new corporate slogan, "Value from Innovation," to express its commitment to providing value to society through the continuous creation of innovative technologies, products, and services in the future. Based on this slogan, the Fujifilm Group compiled the mid-term CSR plan "Sustainable Value Plan 2016" as a guide for its proactive initiatives to seize opportunities for business growth and help solve social issues related to the environment, health, daily life, and working style. In the health field, for example, we support improvement in medical services in Asia, Africa, and other emerging countries by supplying medical diagnostic equipment and implementing educational programs for medical practitioners.
The Fujifilm Group undertook major business restructuring when its core business was at risk of disappearing amid plummeting demand for photographic film after 2000, due to digitization. Through this restructuring, we have built a business foundation that is capable of generating a stable cash flow every year. By balancing the allocation of this cash flow to growth investments and shareholder returns, Fujifilm is transitioning to a new phase of achieving profit growth and ROE improvement. Under the medium-term management plan VISION 2016 announced in November 2014, Fujifilm aims to enhance shareholder returns and fulfill its business portfolio to attain sustained growth in the medium-to-long term by accelerating growth in the core healthcare, highly functional materials, and document business fields and by improving profitability across all businesses.
As we focus every effort on creating new value and contributing to society in our aim to maintain strong growth, the Fujifilm Group would like to ask its stakeholders for their continued understanding and support in the years ahead.