GEMALTO : Supports "la Caixa" in Spain's First Large Scale Deployment of Contactless EMV Payment
05/31/2012| 01:05am US/Eastern

Recommend:
Regulatory News:
Gemalto (Euronext NL0000400653), the world leader in digital security,
announces that "la Caixa", one of Spain's largest retail banks with over
10 million customers, is deploying Optelio
contactless EMV cards for the country's first large scale deployment
of contactless payment. Gemalto is providing full set of personalization
and production services at Gemalto's local facility to support "la
Caixa's" strategy to roll out one million contactless cards in Barcelona
by the end of 2012.
The Gemalto card will enable "la Caixa's" customers to experience the
speed and convenience of contactless transactions - waving or tapping
the card at the reader - for small purchases up to ?20, while a PIN code
will also be used to authorize higher value transactions. With this new
payment service, "la Caixa" is driving contactless card innovation in
Spain and can offer new services to its 10.4 million customers. The
solution will also enable the bank to penetrate the cash market and
benefit from increased transaction volumes.
"la Caixa" chose Barcelona to continue its long term strategy to migrate
its entire card portfolio to contactless technology throughout Spain by
the end of 2015. To underpin this vision, the bank is simultaneously
creating an infrastructure with 15,000 merchants equipped with
contactless payment terminals and 500 ATMs featuring built-in
contactless readers.
Gemalto has supported "la Caixa" for the past 20 years. With
personalization and production facilities in Barcelona and a highly
experienced team, Gemalto has been the choice of "la Caixa" to ensure
the smooth deployment of new payment solutions to their customers.
Gemalto as preferred technical partner has provided its reliable and
field proven Optelio card range as the perfect fit for this latest
deployment.
"With this new deployment, "la Caixa" is positioning itself at the
forefront of innovation," commented Gabrielle Bugat, Senior Vice
President of Secure Transactions at Gemalto. "They are setting up the
contactless ecosystem which will help educate and prepare the market for
NFC mobile payment and Gemalto is committed to supporting "la Caixa" in
its long term strategy."
"la Caixa" is the leading financial group in Spain, with 26,786
employees, 5,172 branches (the largest network in the Spanish financial
system), 7,979 ATMs and a leading position in on-line banking through
Línea Abierta (with 7.1 million customers), mobile phone banking (more
than 2.5 million customers, the highest number of financial service
users in Spain) and electronic banking (10.3 million cards in
circulation).
"la Caixa", of which Isidro Fainé is the Chairman and Juan María Nin
is Chief Executive Officer, stands out at sustained innovation in retail
banking services. Last year it was awarded the prize for the world's
most innovative bank at Global Banking Innovation Awards, sponsored by
the Bank Administration Institute and Finacle.
About Gemalto
Gemalto (Euronext NL0000400653 GTO) is the world leader in digital
security with 2011 annual revenues of ?2 billion and more than 10,000
employees operating out of 74 offices and 14 Research & Development
centers in 43 countries.
We are at the heart of our rapidly evolving digital society. Billions of
people worldwide increasingly want the freedom to communicate, travel,
shop, bank, entertain and work - anytime, everywhere - in ways that are
convenient, enjoyable and secure. Gemalto delivers on their expanding
needs for personal mobile services, payment security, identity
protection, authenticated online services, cloud computing access,
eHealthcare and eGovernment services, modern transportation solutions,
M2M communication,.
Gemalto develops secure software that runs on trusted devices which we
design and personalize. We manage these devices, the confidential data
they contain and the services they enable, throughout their life cycle.
We innovate so that our clients can offer more ways of enhancing the
convenience and security of their end-users' digital lives.
Gemalto is thriving with the growing number of people using its software
and secure devices to interact in the digital and wireless world.
For more information visit www.gemalto.com,
www.justaskgemalto.com,
blog.gemalto.com, or follow @gemalto on Twitter.

Gemalto
Kristel Teyras, +33 1 55 01 57 89
Europe,
Middle East & Africa
kristel.teyras@gemalto.com
or
Ernesto
Haikewitsch, +55 11 51 05 92 20
Latin America
ernesto.haikewitsch@gemalto.com
or
Nicole
Smith, +1 512-257-3902
North America
nicole.smith@gemalto.com
or
Yvonne
Lim, +65 6317 3730
Asia Pacific
yvonne.lim@gemalto.com
© Business Wire 2012
Recommend :