This Cyber Monday, Heinz® Ketchup is giving its more than 1 million
Facebook fans in the U.S. a hot holiday offer with the chance to
purchase its newest limited edition flavor, Heinz Tomato Ketchup Blended
with Real Jalapeño, before it hits retail store shelves. To celebrate
"12 Days of Jalapeño Ketchup," fans can purchase the product exclusively
through Facebook from November 26 to December 7. For an extra gift on
Cyber Monday, everyone who orders that day will be entered in a
sweepstakes for a chance to win one of 350 holiday ornaments from Heinz.
This Cyber Monday, Heinz(R) Ketchup is giving its Facebook fans in the U.S. the chance to purchase its newest limited edition flavor, Heinz Tomato Ketchup Blended with Real Jalapeno, before it hits retail store shelves. (Photo: Business Wire)
"We're excited to offer our newest limited edition flavor just in time
for the holidays," said Eric Dahmer, senior brand manager for Heinz
Ketchup. "It makes the perfect stocking stuffer for the friend or family
member who likes to add a little kick to their meals."
New Heinz Tomato Ketchup Blended with Real Jalapeño is the same thick,
rich tomato ketchup that consumers love, with one ingredient added -
real jalapeños. The unique, hot flavor is perfect for adding a kick to
breakfast favorites like eggs and hash browns, or spicing up classics
like burgers and fries. Like all Heinz Ketchup varieties, it is "Grown,
Not Made®" from only the firmest, juiciest, freshest tomatoes that are
grown from Heinz® seeds by a select group of trusted farmers.
Heinz Tomato Ketchup Blended with Real Jalapeño will be sold in the
classic 14-ounce glass bottle with a dark green label on Facebook for
$4.99 including shipping, and orders of two to five bottles will receive
a free bottle with purchase. The 350 holiday ornament winners will be
selected from orders placed between 5 a.m. EST on November 26 and 3 a.m.
EST on November 27. Visit the Heinz Ketchup Facebook page at www.facebook.com/HeinzKetchup
for official rules and more details.
Beginning in January 2013, the limited edition flavor will be available
at select retailers, including select Walmart and Target locations for a
suggested retail price of $2.49.
H.J. Heinz Company, offering "Good Food Every Day,"? is one of the
world's leading marketers and producers of healthy, convenient and
affordable foods specializing in ketchup, sauces, meals, soups, snacks
and infant nutrition. Heinz provides superior quality, taste and
nutrition for all eating occasions whether in the home, restaurants, the
office or "on-the-go." Heinz is a global family of leading branded
products, including Heinz® Ketchup, sauces, soups, beans, pasta and
infant foods (representing over one third of Heinz's total sales),
Ore-Ida® potato products, Weight Watchers® Smart Ones® entrees,
breakfasts, desserts and snacks, T.G.I. FRiDAY's® snacks, and Plasmon®
infant nutrition. Heinz is famous for its iconic brands on six
continents, showcased by Heinz® Ketchup, The World's Favorite Ketchup®.
Photos/Multimedia Gallery Available: http://www.businesswire.com/multimedia/home/20121114006509/en/
Heinz North America
Jessica Jackson, 412-237-3562
Stephanie Walker, 212-704-8130