Consolidated Financial Highlights

1H of Fiscal Year Ending March 31, 2018 (1H of FY2017)

2017.11.8

Cautionary statement concerning forward-looking statements,

Note concerning audits

This presentation includes forward-looking statements concerning forecasts of operating results, business plans and policies, management strategies, goals, plans, numbers involving the future, views and evaluations of facts, and other items associated with Hakuhodo DY Holdings and its group companies. These and other statements that are not historical facts represent forecasts, expectations, assumptions, plans, views, evaluations and other positions of management based on information available when this presentation was prepared.

To prepare figures used for forecasts and predictions, confirmed facts from past activities have been combined with certain assumptions that are essential to formulating forecasts and predictions. Due to the nature of these facts and assumptions, there is no guarantee of their accuracy from an objective viewpoint or any guarantee that future events will occur as presented in these forward-looking statements.

The following is a list of some, but not all, risks and uncertainties that may prevent these facts and assumptions from being accurate from an objective viewpoint or from becoming a reality in the future.

  1. Risks associated with the advertising industry in general (changes in the advertising industry climate due to fluctuations in the economy, changes in business practices and other events)

  2. Risks associated with revisions of laws and regulations

  3. Risks associated with advertisers and media companies (the need to respond accurately to shifts in needs of customers and

    other entities the company does business with)

  4. Risks associated with competition (competition with other advertising agencies, companies newly entering the industry and others)

  5. Risks associated with the expansion of business domains resulting from structural changes in markets

  6. Risks associated with conducting business on a global scale

  7. Risks associated with lawsuits and similar actions

Billings by industry, billings by service area, and highlights of operating results at major subsidiaries were not audited by the Company's independent auditor.

November 8, 2017 Consolidated Financial Highlights 1H of FY2017 1

Consolidated Financial Highlights

for 1H of FY 2017

Consolidated Financial Highlights （1）

1H operating income of ¥19.7 billion, setting record high for sixth consecutive year ◎ Billings: ¥610.9 billion, up 6.5% year on year

・The provision of integrated marketing solutions allowed the Company to increase its domestic share and led to

increased billings from other than mass media services.

》By industry of clients

：Billings increased in Automobiles / Related products, Information / Communications, and Transportation / Leisure

：Billings decreased in Distribution / Retailing, Government / Organizations and Pharmaceuticals / Medical supplies

》By service area

：Billings were up in "Mass media services subtotal" as strong billings from Television offset billings decreases

in Newspapers and Radio.

：Solid performance in all areas of "Other than mass media services subtotal," centered on strong growth in

Internet media, resulted in a YoY increase in billings

◎ Revenue: ¥122.8 billion, up 9.0%, or ¥10.1 billion, year on year

◎ Gross margin: 20.1%, up 0.5 of a percentage point year on year

・The awareness and efforts of each Group company, from advertising firms to production subsidiaries,

toward improving profitability led to an increased gross margin.

・Despite revenue growth in our overseas businesses, which comprise a high percentage of fee businesses,

overall growth in gross margin was held at 0.2 of a percentage point.

◎ SG&A expenses: ¥103.0 billion, up 8.6%, or ¥8.1 billion, year on year

・Entering 2Q, the significant increase in revenue helped keep increases in SG&A expenses below the level of

revenue growth despite the acceleration of M&A to strengthen the organization and other strategic investments as well as a rise in amortization of goodwill.

◎ Operating income: ¥19.7 billion, up 10.9%, or ¥1.9 billion, year on year

・As increases in SG&A expenses were held below the level of revenue growth, operating income saw double-digit

growth of 10.9%, resulting in the sixth consecutive year of record 1H operating income.

◎ Operating income before amortization of goodwill: ¥21.6 billion, up 12.7%, or ¥2.4 billion, year on year ◎ Incremental effect of M&A (approximate): Revenue: +¥3.0 billion; SG&A expenses (including amortization of goodwill): +¥3.0 billion; Operating income: -¥0 billion ◎ Net income: ¥11.9 billion, up 11.2%, or 1.2 billion year on year

November 8, 2017 Consolidated Financial Highlights 1H of FY2017 3

Hakuhodo DY Holdings Inc. published this content on 08 November 2017 and is solely responsible for the information contained herein.
Distributed by Public, unedited and unaltered, on 08 November 2017 06:11:01 UTC.

Original documenthttp://v4.eir-parts.net/v4Contents/View.aspx?cat=tdnet&sid=1528949

Public permalinkhttp://www.publicnow.com/view/6924F5321B47DF6112865A73E07774284E95AB64