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Havas : Q1 2017 revenue

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04/26/2017 | 09:30pm CET

Paris, April 26, 2017

Q1 2017 revenue €M519 vs €M506 for Q1 2016 Reported growth: +2.6% Organic growth: +0.1% Yannick Bolloré, Havas Chairman and CEO, said:"Havas posted reported growth of +2.6% and organic growth of +0.1% for the first quarter of 2017. Our main regions performed satisfactorily, with the exception of certain countries in Europe and Asia Pacific that saw a slight reduction in business, largely as a result of reduced spending by certain clients. We remain confident in Group performance over the quarters ahead, thanks to a number of factors: we are working on a strategic agreement with GIMC, China's leading advertising group, which will significantly strengthen our service offering in this key market and ultimately improve our performance in APAC. The commercial drive of our teams all over the world has already been reflected in major new client wins. And the reorganization initiated at the beginning of this year is also helping us to better respond to clients' needs. And our clients, along with our teams all over the world, have welcomed this client-centric model that goes even further in breaking down silos to provide a service that is ever more agile, seamless and integrated.

On the strength of these factors, we confirm our forecast of organic growth of +2% to +3% for full- year 2017."


    Revenue (in €M) Q1 Q1 Organic growth 2016 2017 Q1 2017

    EUROPE 252 250 0.0%

    of which

    France 101 101 1.4%

    UK 63 60 0.5%

    Other European


















    88 89 -2.0%

    *Organic growth is calculated on revenue adjusted for exchange rate impacts and the acquisition of Riverorchid, closed at end December 2016.


    Consolidated group revenue for the first quarter of 2017 was €519 million, up from €506 million in Q1 2016, representing reported growth of +2.6% and organic growth of +0.1%.

    Exchange rate effects had a positive impact of €5.3 million during the first quarter and variations in consolidation scope had a positive impact of €7.2 million.

    Highlights by region: Europe:

    Q1 2017 revenue for Europe was stable compared to the same period in 2016.

    France maintained positive growth at +1.4%: highlights included a strong performance from BETC and Havas Paris and new account wins: Skoda by the Rosapark and Fullsix France agencies, Du Pareil au Même by Les Gaulois and the recent launch of the Alpine Showroom by the Parisian Havas Village.

    The United Kingdom reported a slight uptick with growth of +0.5%, the main contributors being Havas Medicom, Havas Lynx, All Response Media and Maitland. The UK agencies pulled out all the stops this quarter, winning the business of such high-profile brands as Rolls Royce, Beats, Carling and Thornton's Chocolate.

    The rest of Europe was down slightly on Q1 2016 due to a high baseline effect, particularly in Spain. Italy, Germany, Belgium, the Netherlands and Poland, however, continued to report positive growth and profited from increased investment by clients such as Hyundai Kia, Telecom Italia and Orange.

    North America:

    After a spurt in growth in late 2016, the region has settled into a more moderate pace of growth. Noteworthy were strong performances from Havas Media North America and Havas Chicago and new client wins including Mattress Firm, Bob's Discount Furniture, Change-Diapers.com and Dolce

    & Gabbana.

    Asia-Pacific and Africa:

    The region reported the Group's weakest performance in the first quarter, largely as a result of falling spend by certain clients, particularly in China, Hong Kong and the United Arab Emirates. Even so, performance improved sequentially from Q4 2016 and the recent win of Inoherb, China's leading men's skincare brand, is an encouraging sign. Australia, on the other hand, benefited from an increase in spending by several major clients and maintained double-digit growth.

    Latin America:

    The region began the year on a stronger note than in late 2016, but was nevertheless penalized by the high baseline set in Brazil in the equivalent period last year. Chile performed well and Argentina and Colombia both achieved double-digit growth.


    Net new business1progressed at a satisfactory pace in Q1 2017 with €563 million of new billings.

    This included a number of integrated Village wins, among them:

    Chivas Regal worldwide, Carling Black Label in the UK, Sony in Colombia, Best Western in Italy.

    Other global wins included:

    Airwick (RB), Clearasil (RB), Seoul Tourism and the European Parliament in 28 markets. Further details of new wins are given in Annex 1.


    Havas agencies and employees continue to be singled out for their creative excellence.

    At the international level, Havas Media was ranked among the Top 10 Media Agency Networks in the Big Won 2016. Group agencies, with BETC Paris and Les Gaulois leading the way, scooped 12 awards including a Best of Show and six First Prizes at the Mobius Awards.

    At regional level, in North America Havas Media was hailed Media Agency of the Year by Adweek. Havas PR took five awards at the Bulldog Awards/Media Relations, including two Gold, for campaigns including "The Barnacle" and "Green Giant".

    In the United Kingdom, Havas Health & You, and more specifically Havas Lynx, stood out at the PM Society Awards, taking a total of 11 awards, including five Gold and three Silver, five of which were for a single campaign, "Change the Face of HIV" (Natasha).

    In Asia, Havas Hong Kong took a total of 17 awards, including the coveted Best of Show Agency, plus five Gold, six Silver and five Bronze, many of them for its campaigns for Aptamil and Danone/Nutrilon.

    In the Asia-Pacific zone, Havas Media Australia won Bronze in the Best Communication Strategy category at the Festival of Media APAC Awards.

    French agencies were spectacularly successful at the Club des DA awards, in particular BETC Paris for campaigns that included "Kitchen", "The Mechanic" and "Like My Addiction", as well as at the Grand Prix Stratégies du Marketing Digital, taking three Gold, three Silver and two Bronze awards.


The Annual Shareholders' Meeting will be held on May 10, 2017 at 10.00 am at the Havas headquarters in Puteaux.

The 2017 interim results will be announced on Thursday, July 20 at 5.45 pm CET.


Creative duties:

Adidas Running: Arnold Madrid (integrated duties)Airwick (RB): Havas worldwide (integrated duties)Carling: Havas London + Cake (advertising duties) Cathay Pacific Airlines: Havas Hong Kong (integrated duties) Clearasil (RB): Havas worldwide (integrated duties)Du Pareil au Même: Les Gaulois (integrated duties)English Heritage: Havas London (integrated duties) Gillette: Havas Village Australia + HSE (advertising duties) Hershey's: Havas China (integrated duties) Mattress Firm: Havas Village New York (integrated duties) Mike's Hard Lemonade: Havas Chicago MoëtHennessy: Havas Village Australia (digital/social media duties) Nokia: One Green Bean (PR duties) Rolls Royce: Havas London (integrated duties)Royal Petrol: Havas Dubai (digital duties)Skoda: Rosapark and FullSix FranceTecentriq: Havas San Francisco (digital duties)Telecom Italia: Havas Italy Thornton's Chocolate: Havas London (integrated duties) Volvic: Havas Paris (brand activation)

Media duties:

Ballerina Laboratorios: Havas Media Chile Beats: HSE UK (UK, Germany, France) Bob's Discount Furniture: Havas Media USAChange-Diapers.com: Havas Media USACoca-Cola: Havas Media Ghana Correos: Arena Media SpainDanone: Havas Media MexicoDekaBank: Arena Media GermanyDolce & Gabbana: Havas Media USA European Parliament: HMI Paris (on 28 markets) FNAC-Darty: Havas Media FranceGeneralitat de Catalunya: Arena Media SpainKia: Havas Media Australia Lidl: Havas Media Portugal L'Oreál: Havas Media Africa (in Benin, Cameroon, Ivory Coast, Senegal and Democratic republic of Congo) Mattress Firm: Havas Media USA Monsanto: HMI Frankfurt Mutual of Omaha: Havas Media USAOpera Mini: Havas Media APACSeoul Tourism: HMI Hong Kong Société de la Loterie: Havas Media Switzerland StudioCanal: Havas Media Australia SWICA: Havas Media Switzerland

Havas SA published this content on 26 April 2017 and is solely responsible for the information contained herein.
Distributed by Public, unedited and unaltered, on 26 April 2017 19:30:16 UTC.

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Financials (€)
Sales 2017 2 329 M
EBIT 2017 309 M
Net income 2017 185 M
Finance 2017 215 M
Yield 2017 2,09%
P/E ratio 2017 21,80
P/E ratio 2018 20,17
EV / Sales 2017 1,60x
EV / Sales 2018 1,52x
Capitalization 3 934 M
Duration : Period :
Havas Technical Analysis Chart | HAV | FR0000121881 | 4-Traders
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Average target price 9,13 €
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François Laroze Chief Financial Officer
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