HYPERMARCAS S.A.

A Publicly-Held Corporation

CNPJ/MF No. 02.932.074/0001-91 NIRE 35.300.353.251

NOTICE TO THE MARKET

Hypermarcas S.A. (the "Company"), in compliance with the provisions of Article 6.6.1 of the Novo Mercado Listing Segment Rules of BM&FBOVESPA S.A. - Bolsa de Valores, Mercadorias e Futuros, hereby publicly informs to its shareholders and to the market in general that, on the date hereof, it updated its Agenda of Corporate Events on account of the anticipation of the Company's Annual Shareholders' Meeting, as follows:

Shareholders Annual Meeting

Event

Date

Sending of Management's Proposal to BM&FBOVESPA

3/8/2017

Sending of Call Notice to BM&FBOVESPA

3/8/2017

Publication of the Call Notice

3/9/2017, 3/10/2017 e 3/13/2017

Conduction of the Shareholders Annual Meeting

4/19/2017

Sending of the minutes of the Shareholders Annual Meeting to BM&FBOVESPA

4/19/2017

We are at disposal for any further clarification by means of our Investors Relations department.

São Paulo, March 7, 2017

HYPERMARCAS S.A.

Breno Toledo Pires de Oliveira Investors Relations Officer

Hypermarcas SA published this content on 07 March 2017 and is solely responsible for the information contained herein.
Distributed by Public, unedited and unaltered, on 07 March 2017 22:32:20 UTC.

Original documenthttp://hypermarcas.riweb.com.br/Download.aspx?Arquivo=kXoFdlQl4d75NCJ9t1eOSA==&IdCanal=j4QWDi44n/u795g/GBJFpw==

Public permalinkhttp://www.publicnow.com/view/C66EE21FF756F59784D44CA5FBE5981E7C202DB0