INFORMATICA WORLD, LAS VEGAS, NV, May 14,
2012 -
By a greater than two-to-one margin, organizations today
view big data primarily as a business opportunity rather
than an IT challenge and are moving quickly to do something
about it, according to a recent global survey of almost 600
IT and business professionals conducted by Informatica
Corporation (NASDAQ: INFA), the world's number one
independent provider of
data integration software.
Designed to assess the state of big data projects and
understand big data strategies, the survey reveals an
aggressive move on the part of organizations to master big
data for business advantage, with the majority of
enterprises, nearly 70 percent, now considering (44
percent), planning (22 percent), testing (13 percent) or
running (20 percent) big data projects.
The complete survey report entitled,
Balancing Opportunity and Risk in Big Data, is
available for download.
The Multiple Facets of Big Data
The new survey reveals the diversity of big data and its
breadth of opportunities and challenges. When asked which
aspects of big data are relevant to their organization,
most respondents cite the management of growing transaction
volumes (74 percent), indicating there are still
significant challenges even in the more traditional
enterprise data realm. But also of relevance are new
technologies such as Hadoop and NoSQL (46 percent) for
efficiently processing big data. Meanwhile, the management
of big interaction data - including social media data (35
percent), mobile device data (31 percent) and
machine-generated data (22 percent) - is very much rising
in relevance due to the insights, efficiencies and customer
engagement these new data types can help drive.
Many Eyes on Many Prizes
What do organizations intend to get from their big data
efforts? A wide variety of benefits, according to survey
respondents. Improving efficiency in business operations by
doing more things with more data is the number one business
driver (71 percent). This is followed by increasing
business agility (51 percent).
But also important is introducing new products and services
(50 percent) and attracting and retaining customers (49
percent), as well as enhancing analytics (47 percent), and
lowering IT costs through technologies such as Hadoop (38
percent).
Big Data Challenges
Lack of maturity in big data tools is the top challenge (52
percent) that respondents face in big data projects,
including a lack of support for reuse and metadata in
current Hadoop environments. Lack of support for real-time
streaming data is another key challenge (39 percent),
followed by concerns over poor data quality (38 percent),
data security and privacy (38 percent) and the limited
availability of skilled developers to manage big data (35
percent). Other top concerns are overly difficult
development for Hadoop (34 percent), and lack of data
governance capabilities (32 percent).
"The reality is, big data represents both opportunities and
challenges, but those key challenges identified by our
survey respondents are set to diminish with the advances
introduced in the newest version of the Informatica
Platform, Informatica 9.5," said Girish Pancha, chief
products officer, Informatica. "Engineered expressly to
help organizations maximize their return on
big data, Informatica 9.5 will accelerate the
'mainstreaming' of new technologies such as Hadoop, enable
existing skill sets to be leveraged for big data projects,
and enable organizations to realize the promise of big data
while maximizing the data's value and reducing its costs."
Tweet this: New @InformaticaCorp #bigdata survey
http://bit.ly/Lh2aTI: 70% of Organizations Considering,
Planning or Running Big Data Projects
About Informatica
Informatica Corporation (NASDAQ: INFA) is the world's
number one independent provider of
data integration software. Organizations around the
world rely on Informatica for maximizing return on
data to drive their top business imperatives.
Worldwide, nearly 5,000 enterprises depend on Informatica
to fully leverage their information assets residing
on-premise, in the Cloud and across
social networks. For more information, call +1 650-385-5000
(1-800-653-3871 in the U.S.), or visit www.informatica.com. Connect
with Informatica at http://www.facebook.com/InformaticaCorporation,
http://www.linkedin.com/company/informatica
and http://twitter.com/InformaticaCorp.
###
Note: Informatica, Informatica Platform, Informatica
9.5 and PowerCenter are trademarks or
registered trademarks of Informatica Corporation in the
United States and in jurisdictions throughout the world.
All other company and product names may be trade names or
trademarks of their respective owners.
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