Interactive Intelligence Group Inc. (Nasdaq: ININ), a global provider of software and services designed to improve the customer experience, is hosting a free Web event titled “What Does it Take to Deliver a Superior Customer Experience?,” to be held Tuesday, Aug. 26, 2014 at 11:30 a.m. Eastern time (EDT).

Already attracting more than 360 registrants, this 75-minute webcast was designed to help customer service managers, contact center managers, and any C-level executive responsible for improving the customer experience turn service into a competitive advantage. The webcast will include live case studies, research-based CX best practices, and an analysis of key technologies that can help improve the customer experience.

Webcast presenters include Moshe Leeds, sales operations manager for B&H Photo, and Jordan Greenstone, senior manager of sales strategy for Crutchfield Electronics. Among the many customer service awards B&H Photo and Crutchfield have won, both have earned Bizrate.com’s coveted Circle of Excellence Platinum Award for performance and customer service, and CNET’s prestigious Five Star Excellent Rating for the highest standards of business ethics and consistent customer satisfaction.

Leeds and Greenstone will share their secrets about how they have helped their companies become CX market leaders.

Also presenting will be guest speaker, Forrester Research Inc. vice president and principal analyst for customer experience Megan Burns, and Interactive Intelligence vice president of solutions marketing Tim Passios.

An extensive Q&A will follow the presentations, during which Burns, Greenstone, Leeds, and Passios will answer live audience questions.

“Customer experience is an incredibly hot topic right now,” Passios said. “But as a result, companies are finding it challenging to sift through the overwhelming amount of information to find the most useful guidance. We designed this webcast to do just that: provide companies with the use cases, best practices, and key technologies that can have the most impact on customer service – and all delivered by some of the most recognized CX experts in the industry.”

To register for this Web event, visit: http://www.inin.com/WebEvent.

About Interactive Intelligence
Interactive Intelligence Group Inc. (Nasdaq: ININ) is a global provider of software and services designed to improve the customer experience. The company’s 6,000-plus customers worldwide have benefitted from its cloud and on-premises solutions for contact center, unified communications, and business process automation. Interactive Intelligence is among Software Magazine’s 2014 Top 500 Global Software and Service Providers, and has received a Frost & Sullivan Company of the Year Award for the last five consecutive years. In addition, Glassdoor honored Interactive Intelligence with its 2014 Employees’ Choice Award as one of the Best Places to Work in the U.S., and Mashable ranked Interactive Intelligence second on its 2014 list of the Seven Best Tech Companies to Work For. The company was founded in 1994 and employs more than 2,000 people worldwide. Interactive Intelligence is headquartered in Indianapolis, Indiana and has offices throughout North America, Latin America, Europe, Middle East, Africa and Asia Pacific. It can be reached at +1 317.872.3000 or info@inin.com. Visit Interactive Intelligence on the Web at www.inin.com; on Twitter at www.inin.com/twitter; on Facebook at www.inin.com/facebook; or on LinkedIn at www.inin.com/linkedin.

Interactive Intelligence is the owner of the marks INTERACTIVE INTELLIGENCE, its associated LOGO and numerous other marks. All other trademarks mentioned in this document are the property of their respective owners.

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