Interactive Intelligence Group Inc : CRM Magazine Names Interactive Intelligence its 2012 Contact Center Infrastructure Service Leader Winner

Interactive Intelligence beats out Avaya, Cisco and Genesys with top industry scores

Interactive Intelligence Group Inc. (Nasdaq: ININ), a global provider of unified IP business communications solutions, has been named CRM magazine's 2012 Contact Center Infrastructure Service Leader winner.

Interactive Intelligence beat out rivals with top scores in company direction, customer satisfaction, and cost.

"From a solutions perspective, it's the broadest in the industry," said analyst Sheila McGee-Smith about the Interactive Intelligence software in the March issue of CRM magazine. "And from a thought leadership position, Interactive Intelligence is always expanding the reach of core contact center technologies into the enterprise."

CRM magazine's Service Leader awards are based on weighted criteria and evaluated by the publication's editors, along with a select group of industry analysts and consultants. Scores are given on a scale of one to five for each criterion. Criteria for the Service Leader awards included the following: (1) Reputation for Customer Satisfaction; (2) Reputation for Depth of Functionality; and (3) Reputation for Company Direction. Other criteria, along with cost were also factored into the final scores.

"This CRM Service Leader award is especially meaningful to us because our highest relative score was on the customer satisfaction measure," said Interactive Intelligence founder and CEO, Dr. Donald E. Brown. "Creating products that enable our customers to turn service into a competitive weapon is at the forefront of everything we do."

Interactive Intelligence offers an all-in-one IP communications software suite designed to eliminate the cost and complexity introduced by multipoint products. The company's software suite offers applications for contact center automation, unified communications, and business process automation, all delivered via a premise-based or cloud-based communications-as-a-service model.

This is the second consecutive year Interactive Intelligence has been named a CRM magazine Service Leader.

To read CRM magazine's article about the 2012 Contact Center Infrastructure Service Leader award, visit http://www.inin.com/ProductSolutions/Documents/CRM-Magazine-Service-Leader-Award-2012.pdf.

About Interactive Intelligence
Interactive Intelligence Group Inc. (Nasdaq: ININ) is a global provider of contact center automation, unified communications, and business process automation software and services. The company's unified IP business communications solutions, which can be deployed on-premise or via the cloud, are ideal for industries such as financial services, insurance, outsourcers, collections, and utilities. Interactive Intelligence was founded in 1994 and has more than 4,500 customers worldwide. The company is among Forbes Magazine's 2011 Best Small Companies in America and Software Magazine's 2011 Top 500 Global Software and Service Providers. It employs more than 1,000 people and is headquartered in Indianapolis, Indiana. The company has offices throughout North America, Latin America, Europe, Middle East, Africa and Asia Pacific. Interactive Intelligence can be reached at +1 317.872.3000 or info@inin.com; on the Net: www.inin.com.

This release may contain certain forward-looking statements that involve a number of risks and uncertainties. Factors that could cause actual results to differ materially are described in the company's SEC filings.

Interactive Intelligence is the owner of the marks INTERACTIVE INTELLIGENCE, its associated LOGO and numerous other marks. All other trademarks mentioned in this document are the property of their respective owners.

ININ-G

Interactive Intelligence
Christine Holley, +1 317-715-8220
Senior Director of Market Communications
christine.holley@inin.com

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