ARMONK, N.Y., June 15, 2012 /PRNewswire/ -- IBM (NYSE: IBM) announced today that PCCW Solutions, one of the leading IT services providers in Hong Kong, has selected IBM PureSystems as the foundation for its new Enterprise Solutions Superstore - an online environment for Independent Software Vendors (ISVs) to offer highly flexible and proven applications to customers on the cloud using a Software-as-a-Service model.

(Logo: http://photos.prnewswire.com/prnh/20090416/IBMLOGO )

PCCW Solutions offers enterprise customers with a full spectrum of cloud computing services, supporting large enterprises with cloud services tailored to their needs, as well as serving small and medium sized enterprises with public cloud services. The company will use an IBM PureFlex, a member of the PureSystems series, to launch the new Enterprise Solutions Superstore as well as to serve enterprise customers for cloud services tailored to their needs.

"We are seeing a very strong market demand with customers looking for simpler, easy-to-implement solutions that will quickly return their investment," said George Fok, Managing Director, PCCW Solutions. "IBM PureFlex addresses our need for a fully integrated and optimized infrastructure that radically simplifies computing to ensure high quality services and an enhanced customer experience. We are delighted to work with IBM to propel our cloud services to the next level."

The IBM PureSystems series of expert integrated systems, released in April, are designed to help organizations reduce IT costs and complexity and put more resources towards innovation and growth. With the PureSystems family, IBM has completely integrated all of the technology components - compute, virtualized servers, storage, networking, and cloud management software - to enable customers to turn on private cloud systems within minutes.

The IBM PureSystems adoption is part of PCCW Solutions' plans to capture the burgeoning public cloud services market in Hong Kong, which researches say is growing at a compound annual growth rate of 40 percent.

PCCW Solutions' new Enterprise Solutions Superstore Alliance will bring together ISVs to offer customers highly flexible and proven applications over the cloud. Through this Software-as-a-Service model, PCCW Solutions will be able to help clients of all sizes improve their time-to-market with new offerings that help maximize their operational efficiency and drive business transformation.

With IBM PureFlex, PCCW Solutions will be able to maximize existing server capacity, while allowing for a more flexible allocation of IT resources that can respond to fluctuating workloads. In addition, customers can combine web development tools in a more secure way, speeding up the design and simplifying the testing and usage of new applications and services. For example, with the IBM PureFlex system, servers can be provisioned in minutes, rather than days or weeks and developers will be able to set new test environments in hours instead of days.

"Enabling business transformation is the cornerstone of IBM's smarter computing approach and the IBM PureSystems family is a major step in that direction," said Tony Tai, General Manager, IBM China/Hong Kong Limited. "With PureSystems, we have reduced the cost and complexity of IT management, essentially changing the economics of IT and have delivered on the true promise of the cloud."

PCCW Solutions is the IT and business process outsourcing flagship of PCCW Limited, which also holds interests in telecommunications, media, property development and investment, and other businesses.

Responsible for a growing number of large-scale IT projects in the public and private sectors, PCCW Solutions holds a wealth of experience and expertise and is viewed as a major industry player in Greater China. To learn more about PCCW Solutions and PCCW Limited, please visit www.pccwsolutions.com or www.pccw.com.

For more information on IBM PureSystems: www.ibm.com/press/pure

IBM, the IBM logo, ibm.com, PureSystems, Smarter Planet and the planet icon are trademarks of International Business Machines Corporation, registered in many jurisdictions worldwide. Other product and service names might be trademarks of IBM or other companies. For a current list of IBM trademarks, please see www.ibm.com/legal/copytrade.shtml

All other company, product or service names may be trademarks or registered trademarks of others. Statements concerning IBM's future development plans and schedules are made for planning purposes only, and are subject to change or withdrawal without notice. Reseller prices may vary. 


    Contacts:

    Christopher Rubsamen Florence Ma
    IBM Communications   IBM China/Hong Kong Limited
    (914) 766-4280                                   (852) 2825 7626
    rubsamen@us.ibm.com  maky@hk1.ibm.com

SOURCE IBM