Intuit Inc. (Nasdaq: INTU) today announced the start of a collaboration with Google to boost productivity for small businesses around the world. The companies are working together on product integrations for small businesses using G Suite, formerly called Google Apps for Work, and QuickBooks Online.

The companies kicked off the collaboration by introducing two new releases:

  • Google Calendar and QuickBooks Online – This new integration allows business owners to schedule client work and appointments with Google Calendar, and these billable appointments are available in QuickBooks for invoicing customers and managing finances. Prior to this integration, small businesses had to manually enter each activity from their Google calendar into QuickBooks, which took longer and increased the chance of human error.
  • Single Sign On (SSO) available through G Suite Marketplace – Small business owners can now sign up for QuickBooks Online through the G Suite Marketplace. This includes the introduction of single sign on capabilities, allowing customers to sign in and manage their QuickBooks information from their Google account. Furthermore, signing up for QuickBooks Online is simplified as a business owner’s information is pre-populated from their Google account.

“This is the beginning of an exciting collaboration between Intuit and Google that will deliver huge benefits for the millions of small businesses that we serve around the world,” said Vinay Pai, vice president and head of the Intuit Developer Group. “Our data indicates that 56 percent of QuickBooks customers are using Google Calendar to book appointments, schedule meetings and track client work. By bringing our technologies together, we will create important efficiencies between two solutions customers are already using.”

The Value of Integrations for Small Businesses

Intuit’s 2016 Appification of Small Business Study found that 58 percent of global small businesses look for seamless integrations when selecting an app to help run their businesses. Savvy business owners understand that deep technology integrations not only help to save time, but also eliminate errors and improves overall business productivity because employees can focus on driving revenue and growing the business.

Intuit will be demoing the new calendaring integration with G Suite at the QuickBooks Annual Conference in San Jose next week (October 24-26, 2016).

Small businesses in the U.S., Australia, U.K., Canada and France can download the QuickBooks App at the G Suite Marketplace, please visit: http://intuit.me/QBGSuiteApp

Google Calendar for QuickBooks is now available in public beta for U.S. small businesses. It is in private beta for Australia, Canada and U.K. For more information, visit our QuickBooks Small Business App Store: http://intuit.me/GoogleCalendar

About Intuit Inc.

Intuit Inc. creates business and financial management solutions that simplify the business of life for small businesses, consumers and accounting professionals.

Its flagship products and services include QuickBooks® and TurboTax®, which make it easier to manage small businesses and tax preparation and filing. Mint provides a fresh, easy and intelligent way for people to manage their money, while Intuit's ProConnect brand portfolio includes ProConnect Online, ProSeries® and Lacerte®, the company's leading tax preparation offerings for professional accountants.

Founded in 1983, Intuit had revenue of $4.7 billion in its fiscal year 2016. The company has approximately 7,900 employees with major offices in the United States, Canada, the United Kingdom, India, Australia and other locations. More information can be found at www.intuit.com.