JAKKS Pacific, Inc. : JAKKS Pacific Debuts Toys for Epic Boys Action Adventure Property, Monsuno at the American International Toy Fair

JAKKS Pacific, Inc. (Nasdaq:JAKK) debuts the much-anticipated toy line based on the original animated entertainment franchise Monsuno?. The comprehensive toy line, featuring innovative, kid-controlled action figures, accessories, combat sets, collectibles, electronics and integrated role play, brings the larger-than-life adventures of the Monsuno animated series into kids' hands.

"The strong reception we have received thus far for Monsuno underscores our belief that Monsuno is poised to become an outstanding world wide boys' action adventure property," said Stephen Berman, President and CEO, JAKKS Pacific, Inc. "We are excited to finally introduce our innovative, action-driven Monsuno toys and the animated series to children all over the world."

Highlights for the Monsuno toy line include:

Unleash the power of your Monsuno monster with the Monsuno Metal Die-Cast Core?. These collectible die-cast metal Monsuno cores are based on battling monster creatures from the Monsuno animated TV series. Awesome, extended spin performance at a great price! (SRP $2.99)

Spin into action and transform into battle with the all-new Monsuno Core? and Transforming Action Figures. Collect hundreds of favorite characters from the Monsuno Animated TV Series for amazing transformation reveal and controllable, fast-action battle play. Each 1-pack comes with 1 collectible Monsuno core, 1 transforming action figure and 3 collector game cards. (SRP $7.99)

The Monsuno Core Combat 2-Packs equip you with double the Monsuno action. Increase your collection or 'Spin-Impact-Battle' it out with friends! Each 2-pack comes with 2 collectible Monsuno cores, 2 transforming action figures and 6 collector game cards. (SRP $14.99) Also comes in a 4-pack version - the ultimate gift or collector item! Monsuno Core Combat 4-Packs feature exclusive action figures & cores not available in the 1-Packs of 2-Packs. Each 4-pack comes with 4 collectible Monsuno cores, 4 transforming action figures and 12 Topps collector game cards. (SRP $27.99)

The Monsuno Wild Core brings motorized, electronic chaos to any battle. Be the first to spin your Monsuno Cores (sold separately) into impact with the Wild Core for a powerful payoff! Each Wild Core comes with an exclusive Topps collector game card. (SRP $14.99)

Be Monsuno battle-ready at all times! Take Monsuno Cores, Action Figures & Cards (each sold separately) on-the-go with the high-tech animation-inspired Monsuno Stock Clip. (SRP $7.99)

Maximize your Monsuno power and control with the Monsuno Strike Launcher®. Squeeze launcher to release the core (sold separately) with increased spin, speed and total Monsuno mayhem! (SRP $11.99) Reap ultimate spinning chaos on the battlefield with the Monsuno Auto Strike Multi-Launcher?. The Multi-Launcher rapid fires up to 5 cores (sold separately). (SRP $19.99)

Launch your Monsuno Cores and action figures (sold separately) into head-to-head battle competition in the high-tech engineered Monsuno Launch Zone?. The Launch Zone allows for contained combat as competitors launch, spin and transform their Monsuno action figures into battle! (SRP $11.99) No table? No hard floor? No problem! The Monsuno Strike Sector(TM) allows for fast-paced Monsuno battle action anytime, anywhere. Quickly & easily snaps apart and folds up for easy transport. Comes with bonus on-the-go battle bag! (SRP $24.99)

JAKKS Pacific's Monsuno product line is expected to be available at major retailers nationwide in March 2012. For more information, please visit www.monsuno.com.

The Monsuno animated series will premiere with two back-to-back half-hour episodes on Thursday, Feb. 23, at 8:00 p.m. (ET) on Nicktoons and will air in its regular timeslot on Thursdays at 8:30 p.m. In the 52-episode series, the fate of the world lies in the hands of a group of heroic kids who wrestle with the power to command and battle creatures called Monsuno. Monsuno will also air on Nickelodeon channels around the world, starting Summer 2012.

About Monsuno

The Monsuno series is being co-produced by Pacific Animation Partners LLC, a joint venture between JAKKS Pacific, Inc. & Dentsu Entertainment USA, Inc., with FremantleMedia Enterprises and The Topps Company, Inc. FremantleMedia Enterprises will be responsible for the exclusive worldwide distribution of Monsuno TV programming except for Asia and act as the Master Licensing agent for the Monsuno brand outside of Asia. JAKKS Pacific is the creator of the underlying Monsuno property and master toymaker for the Monsuno toy line. The Topps Company has signed on to produce Monsuno trading card games, confectioneries and related products.

About JAKKS Pacific, Inc.

JAKKS Pacific, Inc. (NASDAQ: JAKK) is a leading designer and marketer of toys and consumer products with a wide range of products that feature popular brands and children's toy licenses. JAKKS' diverse portfolio includes Action Figures, Electronics, Dolls, Dress-Up, Role Play, Halloween Costumes, Kids Furniture, Vehicles, Plush, Art Activity Kits, Seasonal Products, Infant/Pre-School, Construction Toys, Ride-On Vehicles, Wagons, Inflatable Environments and Tents, and Pet Toys sold under various proprietary brands including JAKKS Pacific®, Creative Designs International?, Road Champs®, Funnoodle®, JAKKS Pets?, Plug It In & Play TV Games?, Kids Only!?, Tollytots®, Disguise® and Moose Mountain®. JAKKS is an award-winning licensee of several hundred nationally and internationally known trademarks including Nickelodeon®, Warner Bros.®, Ultimate Fighting Championship®, Hello Kitty®, Graco®, Cabbage Patch Kids® and Pokémon®. www.jakks.com

This press release may contain forward-looking statements (within the meaning of the Private Securities Litigation Reform Act of 1995) that are based on current expectations, estimates and projections about JAKKS Pacific's business based partly on assumptions made by its management. These statements are not guarantees of future performance and involve risks, uncertainties and assumptions that are difficult to predict. Therefore, actual outcomes and results may differ materially from what is expressed or forecasted in such statements due to numerous factors, including, but not limited to, those described above, changes in demand for JAKKS' products, product mix, the timing of customer orders and deliveries, the impact of competitive products and pricing, and difficulties with integrating acquired businesses. The forward-looking statements contained herein speak only as of the date on which they are made, and JAKKS undertakes no obligation to update any of them to reflect events or circumstances after the date of this release.

© 2012 JAKKS Pacific, Inc. All rights reserved.

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JAKKS Pacific, Inc.
Anne-Marie Feliciano, 310-455-6245
anne-marief@jakks.net

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