Hong Kong International Airport is one of the busiest international airports in the world with
68.5 million passenger traffic and 406,020 flight movements in 2015. JCDecaux has been managing advertising sales concession of Hong Kong International Airport since its opening in 1998. With this new concession, JCDecaux has 105 digital displays in its portfolio, in particular two iconic 360° Digital Totems that can offer maximum campaign visibility to passengers. It will also include a new format of exterior airbridge with high advertising impact, covering all departure and arriving zones.
Ms. Cissy Chan, Executive Director, Commercial, of Airport Authority Hong Kong, said: "JCDecaux has demonstrated its expertise and innovation in the advertising business of Hong Kong International Airport. We have enjoyed a very fruitful partnership with JCDecaux over the years and are very impressed by their professionalism and knowledge of the market. We believe that our long-term co-operations will continue to bring the best benefits to the airport." Jean-Charles Decaux, Co-CEO of JCDecaux, said: "We are delighted to be selected once again by the Airport Authority Hong Kong following our 18-year relationship. This concession contract is a further recognition of JCDecaux's ability and previous endeavours in providing innovative and high quality solutions to advertisers. We would like to thank the Airport Authority Hong Kong in their continuing trust and will strive to propose products and services that can transform an airport's environment and enhance the passenger's experience whilst ensuring optimal visibility for advertisers and their brands." Key Figures for JCDecaux- 2015 revenue: €3,208m
JCDecaux is listed on the Eurolist of Euronext Paris and is part of the Euronext 100 index
JCDecaux is part of the FTSE4Good index
N°1 worldwide in street furniture (524,580 advertising panels)
N°1 worldwide in transport advertising with more than 230 airports and 280 contracts in metros, buses, trains and tramways (395,770 advertising panels)
N°1 in Europe for billboards (177,760 advertising panels)
N°1 in outdoor advertising in Europe (731,390 advertising panels)
N°1 in outdoor advertising in the Asia-Pacific region (236,760 advertising panels)
N°1 in outdoor advertising in Latin America (62,860 advertising panels)
N°1 in outdoor advertising in Africa (32,840 advertising panels)
N°1 in outdoor advertising in the Middle-East (16,280 advertising panels)
N°1 worldwide for self-service bicycle hire: pioneer in eco-friendly mobility
1,129,410 advertising panels in more than 75 countries
Present in 4,435 cities with more than 10,000 inhabitants
Daily audience: more than 390 million people
12,850 employees
Communications Department: Agathe Albertini
+33 (0) 1 30 79 34 99 - agathe.albertini@jcdecaux.com
Investor Relations: Arnaud Courtial
+33 (0) 1 30 79 79 93 - arnaud.courtial@jcdecaux.com
JCDecaux SA issued this content on 02 May 2016 and is solely responsible for the information contained herein. Distributed by Public, unedited and unaltered, on 02 May 2016 15:53:02 UTC. Original document available at http://www.jcdecaux.com/en/content/download/5868/68371/JCDecaux-renews-and-extends-Hong-Kong-International.pdf |