Company executive to join customer and category management professionals to share industry insights and best practices

Retailers and suppliers share similar business goals: maximize sales and profits, efficiently move product fast and satisfy customers. Yet with limited retail space, digitally savvy consumers and a lack of accurate store-level data, these goals can be difficult to achieve. To succeed in today's competitive, consumer-driven market, retailers and manufacturers need robust category management tools to precisely pinpoint consumer behavior, collaboratively drive category sales, and profitably satisfy demand.

JDA®Software Group, Inc.today announced that Danny Halim, vice president, Industry Strategieswill present with Dr Pepper Snapple Group at the 2014 Annual Category Management Conference, September 29 - October 2 at Caribe Royale in Orlando, Florida. The presentation, entitled "Leveraging New Data Collection Technologies for Better Category Management Insights," is scheduled for Wednesday, Oct. 1 at 3:40 p.m. EDT, Room 5.

Session Details

In this session, JDA will address two recent themes - assortment localization and big data. While new business processes and technologies have enabled the automation of store-specific planograms in seconds rather than months, category managers continue to look for tools that will address the themes and reshape the future of category management.  In particular, data collection technologies that can precisely maps out the whole store, down to every shelf, will provide the consumer goods company with deeper intelligence on assortment management and optimally link its shelf to the supply chain.

"Category management is critical to consumer goods companies today, because this is the age of increasing retailer power, shopper empowerment and big data proliferation," said Danny Halim, vice president, Industry Strategies, JDA. "The conference is the perfect platform that allows like-minded professionals to share ideas and stay abreast of best practices. We are also excited about our products that will help companies drive growth and profitability through category management excellence."

New Solutions

Attendees are encouraged to visit the JDA booth, Platinum 2. They will have a unique opportunity to speak with company executives and hear more about JDA's new solutions that will improve companies' ability to rationalize space and merchandise at the store level:

  • Assortment Generator, which provides an automated approach to create large volumes of store-specific assortments
  • Space Automation Professional, which expands the automation and customization capabilities available in the Intactix Enterprise Suite of products
New Data

In addition to the presentation, a new white paper, The Theory and Practice of Optimizing Assortment and Space, offers great insights to the latest trends and innovation in category management, as well as the impact of technology on the value chain. It was produced by the Category Management Association based on JDA-sponsored research.

Category Management Style

At the conference, attendees will have the opportunity to take the JDA Category Management Styles quiz.  It's a quick and fun quiz that will help respondents determine what types of category managers they are. If they are seeking tips and solutions upon seeing the quiz results, JDA experts are available at the booth to provide recommendations.

Meeting with JDA Executives

JDA executives will be available for one-on-one meetings all day Tuesday, Sept. 30 to Wednesday, Oct. 1. Attendees wishing to schedule a meeting with a JDA executive at the event should send an email to Amanda Dyson, solutions marketing manager at amanda.dyson@jda.com.

JDA is a platinum sponsor of the 2014 Category Management Conference. For more information about the event, please visit its website at www.2014categorymanagementconference.com.

Tweet this: @JDASoftware's@dannyhalim to present w/ @drpeppersnapple at #categorymanagement conference #retail #cpg. 

About JDA Software Group, Inc.
JDA Software is the leading provider of supply chain, manufacturing planning, retail planning, store operations and collaborative category management solutions. JDA's innovative solutions and unmatched industry expertise help companies streamline their supply chain, optimize inventory, labor and customer service levels, and deliver increased profits. As a result, JDA's solutions have become the industry standard for more than 4,000 of the world's leading retailers, manufacturers and distributors. To learn more, visit jda.com or email info@jda.com.

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