Jda Software : Kevin Iaquinto Wins CMO Club Award for Marketing Innovation

, today announced that Kevin Iaquinto, executive vice president and chief marketing officer (CMO), has won the

from the

based on his leadership role in driving the company's new brand mission,

and promise - Plan to Deliver. 'Plan to Deliver' represents not only the totality of the solutions JDA offers to the market - everything from planning to execution (delivery) solutions but also represents the 'brand promise' JDA makes to its customers -- that by betting on JDA, they can

for their end-customers like with no other supply chain vendor.

'I am honored to be recognized by the CMO Club for our rebranding initiative and 'Plan to Deliver' campaign. It is an effort I've led with our global teams across sales, marketing, demand generation, product marketing, product management, and all the way up to our senior leadership team. Plan to Deliver clearly speaks to JDA's mission through and through,' said Kevin Iaquinto. 'I believe that you transform a brand from the 'inside out' and we engaged our brand advocates both internally and externally to help create awareness and momentum for the 'new JDA' and inspire confidence in JDA's new direction. I want to thank the collective efforts of my hard-working and passionate JDA colleagues in winning this award.'

The CMO Marketing Innovation Award is based on a marketing executive's demonstrated leadership in creating an innovative marketing environment that changes the game for ROI, customer engagement, and/or for the industry. The CMO Club Awards were established to celebrate the marketing industry's brightest leaders and to provide a forum to share their successes with other CMOs. The 2015 CMO Awards is the only CMO Awards program driven, voted on, and decided entirely by an elite group of 'peers only.' An Awards panel made up of CMO Club Chapter Presidents and key CMO Club members determined the four winners per category. In the Innovation category, Iaquinto joined CMOs from The Home Depot, Samsung Electronics America and Ditech Financial as the award winners.

It's great to see that marketing innovation has moved from B2C only to B2B businesses as well. Having your peers recognize you as a leader in marketing innovation is the highest honor to receive. Congratulations to Kevin for his success and focus on innovation as CMO,' said CMO Club Founder and CEO, Pete Krainik.

The CMO Club will host a 2015 CMO Awards dinner in New York City, Tuesday, Nov. 17, at The Dream Downtown Hotel, to honor all 40 winners and announce and present the 'CMOs Choice' award to one CMO from each of the 10 categories.

For more information on the awards program and category winners, go to:

.

At JDA, we're fearless leaders. We're the leading provider of end-to-end, integrated retail, omni-channel and supply chain planning and execution solutions for more than 4,000 customers worldwide. Our unique solutions empower our clients to reduce costs, increase profitability and improve collaboration so they can deliver on their customer promises every time. Using JDA, you can plan to deliver.

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'JDA' is a trademark or registered trademark of JDA Software Group, Inc. Any trade, product or service name referenced in this document using the name 'JDA' is a trademark and/or property of JDA Software Group, Inc.