Meet LG's Optimus L-Series Ambassadors Through
LG Mobile's Special Facebook Event
SEOUL, Apr. 23, 2012 -- LG Electronics (LG) and one
of Korea's most famous boy "idol" groups, Super Junior,
will invite fans in Asia to the LG Optimus Super Concert to
celebrate the launch of LG's new Optimus L-Series in Asia.
The virtual concert will kick-off this week in Indonesia
before moving on to Taiwan, Vietnam, Singapore, Malaysia,
Hong Kong and the Philippines. The concert dates will
coincide with the availa-bility of the Optimus L-Series in
The LG Optimus Super Concert will be held in a
virtual space so every fan can enjoy a VIP guest-like
experience. Fans can participate in the event via local LG
Mobile Facebook pages in the participating countries.
During the six-week event, 2,100 lucky winners will win
special "Mr. Simple" music video CD co-produced by LG and
Super Junior. The CD also contains behind-the-scenes
footage on the making of the video.
"Asia is one of the most important regions for LG's
smartphone business," said Brian Na, Executive Vice
President and the Head of Global Sales and Marketing of LG
Mobile Communications Company. "Through the launch of the
Optimus L-Series and our sponsorship of this virtual
concert, we hope to deliver a broader mobile experience to
a wider audience of consumers."
The Optimus L-Series of smartphones includes the
Optimus L7, L5, and L3, with the Optimus L3 to be
rolled-out this month with the Optimus L7 to follow in May.
L-Style's design philosophy is comprised of five aesthetic
elements: Modern Square Style for a comfortable grip,
Floating Mass Technology for a slimmer look, Seamless
Layout for a more intuitive arrangement of keys, Harmonized
Design Contrast utilizing metallic accents and Sensuous
Slim Shape that naturally draws one's attention.
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