LOS ANGELES, Dec. 22, 2014 /PRNewswire/ -- Ticketmaster, a division of Live Nation Entertainment, announces Apple Pay support with the latest update to its iOS app, transforming mobile payments with an easy, secure and private way to pay.

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As the leader in ticketing innovations, Ticketmaster will offer Apple Pay to provide fans the best ticket buying experience. Checkout is simple and can happen with a single touch--there's no need to manually fill out lengthy account forms or repeatedly type in shipping and billing information. Ticketmaster fans will be able to make quick, convenient and secure purchases using Apple Pay with Touch ID, making shopping easier than ever.

"We work hard to deliver simple and secure ways for fans to purchase tickets to the events they love, and offering Apple Pay makes our industry-leading app the most convenient, flexible and secure way to buy," said Jared Smith, president of Ticketmaster North America.

Apple Pay combines Apple's seamlessly integrated hardware, software and services to create a unique, incredibly intuitive and simple purchase experience. Security and privacy is at the core of Apple Pay. When you add a credit or debit card to Apple Pay, the actual card numbers are not stored on the device nor on Apple servers. Instead, a unique Device Account Number is assigned, encrypted and securely stored in the Secure Element on your device. Each transaction is authorized with a one-time unique dynamic security code, instead of using the security code from the back of your card.

Apple Pay is easy to set up and users will continue to receive all of the rewards and benefits offered by their credit and debit cards. Apple Pay is available in the Ticketmaster App on the iPhone 6 and iPhone 6 Plus, as well as iPad Air 2 and iPad mini 3. For more information on Apple Pay, visit: http://www.apple.com/apple-pay/

About Live Nation Entertainment:
Live Nation Entertainment (NYSE: LYV) is the world's leading live entertainment company comprised of global market leaders: Ticketmaster, Live Nation Concerts, Live Nation Media & Sponsorship and Artist Nation Management. For additional information, visit: www.livenationentertainment.com.

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SOURCE Ticketmaster