LVMH is the world leader in luxury products. Net sales break down by family of products as follows:
- fashion and leather items (35.1%): brands such as Louis Vuitton, Kenzo, Celine, Fendi, Marc Jacobs, Givenchy, etc.;
- wines and spirits (14.9%): champagnes (Moët & Chandon, Mercier, Veuve Clicquot Ponsardin, Dom Pérignon brands, etc.; No. 1 worldwide), wines (Cape Mentelle, Château D'Yquem, etc.), cognacs (mainly Hennessy; No. 1 worldwide), whisky (mainly Glenmorangie), etc.;
- perfumes and cosmetics products (11.3%): perfumes (Christian Dior, Guerlain, Loewe, Kenzo brands, etc.), makeup products (Make Up For Ever, Guerlain, Acqua di Parma, etc.), etc.;
- watches and jewels (9.9%): TAG Heuer, Montres Dior, Zenith, Chaumet, Fred, Omas brands, etc.;
- other (1.1%).
The remaining sales (28%) are from selective distribution through the Sephora, DFS, Miami Cruiseline chains and Le Bon Marché and La Samaritaine department stores.
At the end of 2012, products are marketed via a network of 3,402 outlets located throughout the world.
Net sales break down geographically as follows: France (11.1%), Europe (19.4%), Japan (8.4%), Asia (28.1%), the United States (22.7%) and other (10.3%).